Account Executive, Group Sales
TeamWork Online
Account Executive, Group Sales
The Wilkes-Barre/Scranton Penguins are seeking an energetic, relationship-driven professional to join our Ticket Sales team as an Account Executive of Group Sales. This position is responsible for generating new group ticket revenue, managing and growing existing group accounts, and developing relationships with businesses and local community organizations. The ideal candidate is proactive, organized, competitive, and passionate about creating memorable fan experiences while driving revenue growth.
Primary Responsibilities
- Prospect and contact businesses, schools, community organizations, and other potential group ticket buyers to generate new business opportunities.
- Sell group ticket packages, promotional ticket offers, and customized group experiences to drive ticket revenue.
- Manage a portfolio of existing group accounts, renew previous groups, and identify opportunities to increase repeat business and account revenue.
- Utilize cold calling, networking, referrals, and relationship-building techniques to generate leads and close sales.
- Attend community events, business meetings, networking functions, and other events that support group sales opportunities.
- Develop and grow group revenue through targeted theme nights and outreach initiatives, including first responders, faith-based organizations, youth sports, educational institutions, frontline workers, and membership-based groups.
- Maintain accurate customer information, sales activity, and pipeline updates within Salesforce, Ticketmaster Archtics, and other applicable systems.
- Provide fans and group leaders with exceptional service through timely communication, efficient problem-solving, and attentive account management.
- Assist with department events, game-day responsibilities, group experiences, fan engagement initiatives, and other projects as needed.
- Perform other duties as assigned.
Qualifications
- Bachelor's degree preferred.
- 1+ year experience of sales, customer service, hospitality, or sports industry experience preferred.
- Strong communication, presentation, networking, and relationship-building skills.
- Comfortable with outbound prospecting, cold calling, and business development.
- Strong organizational, time management, and problem-solving abilities.
- Self-motivated, coachable, competitive, and goal oriented.
- Proficiency in Microsoft Office; knowledge of Salesforce, Ticketmaster Archtics, or similar CRM and ticketing platforms is preferred.
- Ability to work all games and events, including evenings, weekends, and holidays as required.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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