Marketing Specialist

Marketing Specialist

Make your mark at Comcast -- a Fortune 30 global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, we reach hundreds of millions of customers, viewers, and guests worldwide. Become part of our award-winning technology team that turns big ideas into cutting-edge products, platforms, and solutions that our customers love. We create space to innovate, and we recognize, reward, and invest in your ideas, while ensuring you can proudly bring your authentic self to the workplace. Join us. You'll do the best work of your career right here at Comcast.

This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the United States and not require sponsorship for employment now or in the future.

Key Responsibilities

• Manage end-to-end execution of field and channel marketing programs, including regional events, partner activities, and campaigns
• Coordinate event logistics, promotional swag, timelines, vendors, and internal stakeholders to ensure strong program delivery
• Assist with regional program planning and sales alignment to support pipeline and market engagement goals
• Research, draft, and update marketing content and materials that support events, campaigns, and partner initiatives
• Support lead capture, handoff, and follow-up from events and campaigns
• Contribute to measuring marketing effectiveness and improving programs over time
• Support other team members and collaborate across sales, marketing, and partner teams

Qualifications

• 3+ years experience in B2B SaaS marketing, preferably in field marketing, event marketing, or campaign management
• Knowledge of managing industry events and regional marketing programs
• Strong collaboration with sales teams and understanding of pipeline dynamics
• Experience with lead management processes and marketing automation platforms
• Highly organized with strong project management and execution skills
• Analytical mindset with ability to track performance and optimize programs
• Demonstrates an engaging and personable communication style, with the ability to build rapport quickly and foster positive relationships with stakeholders.
• Able to travel to regional events, as needed (roughly 25%)

Additional Expectations

• Exercise independent judgment and discretion in matters of significance
• Maintain regular, consistent, and punctual attendance
• Take ownership of the customer experience and support a collaborative, inclusive team culture
• Support company goals, operating principles, and other duties as assigned

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Skills: Business-To-Business (B2B) Marketing; Cross-Functional Collaboration; Campaign Management; Project Management; Event Execution

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees.

Education: Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience: 2-5 Years