Sr. Content Marketing Manager

Location: San Francisco, CA. In-office 4 days per week. Team: Strategic Marketing. Reports to: Sr. Director, Strategic Marketing. About The Role Sigma produces a lot of content—blog, video, product launches, thought leadership—and this role is the editorial backbone that makes all of it sharper, faster, and on brand. You will run the Sigma blog end‑to‑end, raise the quality bar on everything that ships, and build the systems and internal bench that let us scale content without losing voice or accuracy. This senior, hands‑on editorial role requires technical judgment and taste. You’ll collaborate with PMs and engineers to keep content accurate, coach employees and contractors to produce great work, and bring new thinking to how Sigma earns awareness. What You’ll Own Editorial Standards and Editing Edit a high volume of blog posts, balancing technical nuance with taste. Comfortable editing in data, analytics, apps, or AI space, flagging unknowns and leaning on PMs and engineers for accuracy. Ensure Sigma’s content remains on brand across every channel and format. Reinforce standards that contribute to great content: clear positioning, high‑quality imagery, and connected messages across multiple content pieces. Blog and AEO Operations Run the Sigma blog end to end: calendar, editorial standards, and publication. Manage the AEO content calendar and relationship with Sigma’s AEO contractor, ensuring five AEO blogs are edited, SME‑reviewed, and published each week. The Content Producer supports publication; you remain hands‑on in edits and reviews. Enabling Internal Voices Own the content calendar and the system that enables employees to write thought leadership blogs. Help PMs draft product content for the blog and social by providing guidance and editing, and build the bench of internal SME content creators. Bring fresh ideas for promoting new product features on LinkedIn and X. Executive and Thought Leadership Support Support executive ghostwriting in collaboration with marketing leadership. Manage the relationship with Sigma’s external contract writers. Strategy and Expansion Bring new ideas to content strategy. Today Sigma leans heavily on blog and video; you will run the blog, support video, and bring new thinking for expanded reach and awareness. What You Bring 3+ years in content marketing, ideally at a B2B SaaS or technology company through a high‑growth stage. Exceptional editing skills—experience editing at volume and balancing technical accuracy with voice and taste. Experience working in or adjacent to data, analytics, apps, or AI, with enough fluency to edit credibly and the judgment to pull in SMEs when needed. A track record running an editorial program or blog. Hands‑on SEO and AEO experience, including driving organic growth and search/answer‑engine visibility. Experience managing contract writers, freelancers, or agencies, and coaching internal SMEs to produce strong content. Comfort partnering with PMs and engineers to get technical content right. A strong sense of brand and voice; experience maintaining or building editorial style guidelines is a plus. Self‑direction and ideas—bring a strategy rather than wait to be handed one. Nice to Have Experience extending editorial into video, podcast, or interactive formats. Experience enabling employee or executive content programs at scale. Experience mentoring junior team members or collaborating closely with content producers and coordinators. Benefits For Our Full‑Time Employees Equity Generous health benefits Flexible time off policy Paid bonding time for all new parents Traditional and Roth 401k Commuter and FSA benefits Lunch Program Dog‑friendly office Sigma is an equal‑opportunity employer. We are committed to building a smart and strong team regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, veteran, or any other protected status. We look forward to learning how your experience can enable all of us to grow. #J-18808-Ljbffr Sigma