Senior Vice President, Global Media Planning and Strategy (CPG/Drink Account)
$180.22k - $299.64kMSLGROUP
Senior Vice President
Starcom is the world's first standalone media agency, a storied innovator that continues to lead the way for many of the world's best brands.
Starcom has long been the professional birthplace and proving ground for marketing leaders – CEOs, CMOs, sales leaders, and technology pioneers – and we continue to drive the industry with peerless talent and relentless innovation.
From the start, we've known that achieving growth for our clients requires understanding and connecting with real people where they live and work, in ways they value.
In an AI era, we remain "Guided By Humanity," a phrase that describes our foundational belief that human expertise must remain in the driver's seat, supported by the best processes and technology.
With our proprietary capabilities and Publicis Media's industry-leading resources and clout, we create ideas that move people and drive transformative business outcomes for brands.
Responsibilities
- Act as a day-to-day point of contact and partner for assigned clients
- Responsible for developing, implementing, and executing strategy to deliver on short- and longer-term goals
- Support the spectrum of the client's media initiatives
- Actively listen to clients and continually identify opportunities to lead thinking
- Team leader for client interaction fostering positive relationships
- Evaluates composition of a wide range of media vehicles to determine which would most effectively reach the target audience and deliver on traffic and performance goals
- Effectively communicates and solicits agreement of best opportunities for client
- Ensure the quality of work for all client deliverables
- Supervising, training, and developing staff
- Develop process improvements and best practices to ensure consistency, flexibility, and efficiency
- Ability to cross sell interagency products and services
- Collaborate with business intelligence/analytics, data and investment teams
- Lead and mentor a team
Qualifications
- Bachelor's degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
- 12+ years of relevant experience with progressive levels of responsibility and business acumen in marketing and communications and team management
- Demonstrated ability to generate 1P audience strategies that can be translated into effective media activation
- Proven experience and success in presenting plans to client and influencing top level client decisions
- Demonstrated critical thinking skill and strong problem-solving skills
- Excellent leadership, management and motivational skills
- Excellent written, verbal, and presentation skills
- Excellent organizational, interpersonal, and quantitative/analytical skills
- Strong client presentation skills and business writing skills
- Demonstrated expertise in strategic planning and client relations
- Detail oriented and proven ability to thrive in a fast-paced environment
- Critical assessor of talent – builds and motivates high performing teams
- Able to direct long range planning and the development of programs to maximize organizational resources
- Design and manage projects, resources, stakeholders, participants, and deadlines
- High results orientation and able to effectively juggle and prioritize many competing demands
Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
The power of one starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid family care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for adoption, surrogacy and fertility
- Monetary assistance and support for pet adoption
- Employee assistance programs and health/wellness/comfort reimbursements to help you invest in your future and work/life balance
- Tuition assistance
- Paid time off that includes flexible time off vacation, annual sick days, volunteer days, holiday and identity days, and more
- Matching gifts programs
- Flexible working arrangements
- 'Work your world' program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business resource groups that support multiple affinities and alliances
The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Compensation range: $180,215 - $299,637 annually. This is the pay range the company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the company reserves the right to modify this pay range at any time.
If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines.
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