Director, Creative Development & Strategy
$173.65k - $216.2kFanatics Collectibles
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce Fanatics Collectibles and Fanatics Betting & Gaming allowing sports fans to Buy Collect and Bet. Through the Fanatics platform sports fans can buy licensed fan gear jerseys lifestyle and streetwear products headwear and hardgoods; collect physical and digital trading cards sports memorabilia and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties including major national and international professional sports leagues players associations teams colleges college conferences and retail partners 2500 athletes and celebrities and 200 exclusive athletes; and over 2000 retail locations including its Lids retail stores. Our more than 22000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
About the Company
Fanatics Collectibles is a new company operating at the intersection of collectibles culture and technology. Backed by world-class investors operators and sports & entertainment partners we are building the global leader in next-generation collectibles. As part of the broader Fanatics ecosystem we leverage a digital sports platform that spans over 900 sports properties and engages more than 81 million fans. Together we are reimagining every part of the collectibles experience for fans partners and creators.
WHAT YOULL DO
As the Director of Creative Development & Strategy you will lead the creative vision for the Topps brand overseeing the development of campaigns brand narratives and visual identity across platforms. This strategic role combines brand storytelling creative leadership and cross-functional partnership to drive brand resonance cultural relevance and collector position will be responsible for handling a wide variety of duties which include but are not limited to the ones listed below.
You will:
- Define and drive the long-term creative strategy for the Topps brand balancing legacy with innovation.
- Produce world-class work creative across digital print social and content.
- Collaborate with Marketing Product and Brand teams to ensure creative execution aligns with business goals and collector insights.
- Develop campaign platforms and storytelling strategies for major product launches partnerships and brand initiatives.
- Guide creative development for licensed properties across sports entertainment and pop culture.
- Champion creative experimentation and innovationpushing the brand into new visual and cultural territory.
- Present concepts to executive leadership and licensing partners with clarity inspiration and strategic rationale.
- Maintain brand consistency and creative excellence across all consumer touchpoints.
- Build and mentor a high-performing creative team fostering a culture of collaboration feedback and growth.
WHAT YOU BRING
- 10 years of creative leadership experience in brand agency or entertainment environments with a strong portfolio demonstrating strategic thinking and impactful creative work.
- Deep understanding of brand identity narrative development and integrated campaign strategy.
- Proven success leading and inspiring creative teams across multiple disciplines (design copy content).
- Expertise in working with licensed brands and navigating partner approval processes (experience in sports or entertainment licensing is a plus).
- Strong visual sensibility and storytelling skills with experience across digital print packaging and social.
- Comfortable leading strategic presentations and creative reviews with senior leadership and stakeholders.
- Experience managing external creative partners agencies and freelancers.
- Passion for culture fandom and collectiblesa deep appreciation of what makes brands meaningful to consumers.
- Ability to thrive in a fast-paced collaborative environment that values innovation and experimentation.
WHY JOIN US
At Topps youll be part of a creative-forward team reshaping one of the most storied brands in sports and entertainment. Backed by Fanatics were scaling a creative vision that honors the past while building the future. We are committed to creating an inclusive collaborative workplace where your ideasand your designcan make an impact.
Ensure your Fanatics job offer is legitimate and dont fall victim to fraud. Fanatics never seeks payment from job free to ask your recruiter for a phone call or other type of communication for interview and ensure your communication is coming from a Fanatics email address (including @). For added security where possible apply through our company website at salary range represents base pay only and does not include short-term or long-term incentive compensation. This salary range is specific to Los Angeles and may not be applicable to other locations. When determining base pay as part of a final compensation package we consider several factors such as location experience qualifications and training. For information about our benefits please visit Angeles Salary Range
$173650 - $216200 USD
By submitting your application you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.
Fanatics will never ask candidates for money banking information or other sensitive personal information as part of the interview process. If you receive a suspicious message claiming to be from Fanatics recruiting please do not respond and report it here .
Required Experience:
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