Marketing Assistant
$22 per hourHailey-Petty Law Firm PLLC
The Part-Time Marketing Associate is a creative, detail-oriented member of the Hailey Petty Law Firm marketing team who supports the execution of the firm's internal and external marketing initiatives. This role is primarily focused on video editing, graphic design, social media content, marketing collateral, and webinar support. The ideal candidate has a strong eye for visual presentation, understands how to create engaging short-form video content, and can take raw ideas or content and turn them into polished, professional materials that align with the firm's brand. This is a hands-on production role. The Marketing Associate will work closely with the Marketing Manager to execute content and creative projects efficiently and consistently. Responsibilities: • Video & Short-Form Content Edit short-form video content for Instagram Reels, social media, and other digital platforms. Edit and format video clips from attorneys, webinars, educational presentations, and firm events. Create engaging Reels and other short-form video content from existing footage. Add captions, graphics, transitions, branding, and other appropriate visual elements. Select compelling portions of longer videos or webinars to repurpose into shorter content. Assist with organizing and maintaining the firm's video and creative asset library. • Graphic Design Ensure finished videos are polished, professional, appropriately formatted, and consistent with the firm's brand. Create branded graphics for social media, email marketing, webinars, presentations, and other marketing initiatives. Design visual assets that are consistent with Hailey Petty Law Firm's brand standards. Create graphics and supporting materials for educational content and attorney marketing. Resize and adapt creative assets for different platforms and uses. • Marketing Collateral Assist with presentations, digital graphics, and other visual materials as needed. Create and update internal and external marketing materials. Support development of brochures, flyers, one-pagers, event materials, client-facing resources, presentations, and other collateral. Assist with updating existing materials to maintain consistent branding and messaging. Prepare materials for printing, digital distribution, events, and client communications. • Webinar & Event Support Maintain organized, current versions of marketing collateral and creative assets. Assist with preparation and execution of firm webinars and virtual events. Help prepare presentation materials, graphics, promotional materials, and supporting content. Assist with recording, organizing, editing, and repurposing webinar content. Create post-webinar clips, graphics, and social media content. • Social Media Support Provide day-of administrative and technical support as needed. Assist the Marketing Manager with social media content production. Prepare graphics, Reels, videos, and other visual content for publication. Repurpose existing firm content into social media assets. Help maintain a consistent visual presence across social platforms. • Internal Marketing & Firm Support Stay current on short-form video and social media content trends that may be appropriate for a professional legal brand. Create internal presentations, announcements, graphics, and other materials. Support firm events, employee communications, and internal initiatives. Assist with special marketing projects as assigned. Work collaboratively with attorneys and staff to gather content and creative needs. Maintain professionalism and confidentiality when working with internal and client-related materials. Qualifications: • BA in Marketing or equivalent work experience required • Must exhibit strong understanding of latest marketing trends • Experience with social media platforms, CRM, CSM, and public relations • Must be driven with strong communication and project management skills • 2+ years of experience in Marketing or related field Compensation: $22 hourly to start
• Video & Short-Form Content • Edit short-form video content for Instagram Reels, social media, and other digital platforms. • Edit and format video clips from attorneys, webinars, educational presentations, and firm events. • Create engaging Reels and other short-form video content from existing footage. • Add captions, graphics, transitions, branding, and other appropriate visual elements. • Select compelling portions of longer videos or webinars to repurpose into shorter content. • Assist with organizing and maintaining the firm's video and creative asset library. • Ensure finished videos are polished, professional, appropriately formatted, and consistent with the firm's brand.Graphic Design • Create branded graphics for social media, email marketing, webinars, presentations, and other marketing initiatives. • Design visual assets that are consistent with Hailey Petty Law Firm's brand standards. • Create graphics and supporting materials for educational content and attorney marketing. • Resize and adapt creative assets for different platforms and uses. • Assist with presentations, digital graphics, and other visual materials as needed.Marketing Collateral • Create and update internal and external marketing materials. • Support development of brochures, flyers, one-pagers, event materials, client-facing resources, presentations, and other collateral. • Assist with updating existing materials to maintain consistent branding and messaging. • Prepare materials for printing, digital distribution, events, and client communications. • Maintain organized, current versions of marketing collateral and creative assets.Webinar & Event Support • Assist with preparation and execution of firm webinars and virtual events. • Help prepare presentation materials, graphics, promotional materials, and supporting content. • Assist with recording, organizing, editing, and repurposing webinar content. • Create post-webinar clips, graphics, and social media content. • Provide day-of administrative and technical support as needed.Social Media Support • Assist the Marketing Manager with social media content production. • Prepare graphics, Reels, videos, and other visual content for publication. • Repurpose existing firm content into social media assets. • Help maintain a consistent visual presence across social platforms. • Stay current on short-form video and social media content trends that may be appropriate for a professional legal brand.Internal Marketing & Firm Support • Create internal presentations, announcements, graphics, and other materials. • Support firm events, employee communications, and internal initiatives. • Assist with special marketing projects as assigned. • Work collaboratively with attorneys and staff to gather content and creative needs. • Maintain professionalism and confidentiality when working with internal and client-related materials.
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