Intern, Brand Marketing

Brand Marketing Intern

Player 15 Group is the sports and entertainment company behind the Phoenix Suns (NBA), Phoenix Mercury (WNBA), Valley Suns (G League), and Mortgage Matchup Center.

Headquartered in downtown Phoenix, Player 15 Group is driven by a culture built on passion, creativity, innovation, and care. Our people are at the center of everything we do, united by a shared commitment to create unforgettable memories for our fans, partners, and community.

We offer a fast-paced, collaborative environment where every team member contributes to the success of our teams, the experiences of our fans, and the impact we make throughout our community.

We are seeking a motivated and collaborative Brand Marketing Intern to join our team. In this role, you will support the planning, coordination, and execution of integrated marketing initiatives that drive fan engagement, strengthen brand affinity, and expand audience development efforts across the organization, while playing a key role in broader department initiatives.

Your Role On The Team

• Assist with audience research, fan insights, and market trends to identify opportunities to engage emerging, multicultural, and next-generation fans.
• Support analysis of audience behavior, demographic trends, and campaign performance to identify patterns and opportunities.
• Assist with collecting, organizing, and tracking campaign, attendance, ticketing, promotional, and fan-engagement performance metrics.
• Support the development of integrated marketing plans, project timelines, briefs, and activation calendars for organizational and brand initiatives

• Collaborate with Marketing, Community Relations, Partnerships, Ticketing, Digital Media, Creative Services, and other internal teams to coordinate campaign needs and deliverables.
• Assist with the execution of marketing campaigns and promotional initiatives that strengthen brand affinity, increase fan engagement, and support revenue goals.
• Support grassroots and community-based marketing initiatives designed to build awareness and develop new fan audiences across the region.
• Assist with influencer and creator initiatives, including research, event participation, content needs, and campaign tracking.
• Support the planning and execution of experiential marketing programs, promotional events, theme nights, and in-market activations.
• Partner with internal teams to support promotional ticket offers, attendance-driving initiatives, and related marketing needs.
• Support game-day marketing operations, including promotional activations throughout Mortgage Matchup Center, hospitality suites, retail merchandise initiatives, and live presentation programming.
• Provide logistical and on-site support for events and activations, including preparing materials, coordinating internal needs, and assisting with setup and execution.
• Assist with post-campaign recaps, reporting, and recommendations for future marketing efforts.
• Contribute to brainstorming sessions and support special projects and evolving priorities across the Integrated Marketing team.

Your Skills And Experience

• Strong written, verbal, and interpersonal communication skills.
• Organized, detail-oriented, and able to manage multiple priorities.
• Analytical mindset with an interest in fan behavior, market trends, and campaign performance.
• Proficient in Microsoft 365, including PowerPoint, Word, and Excel.
• Experience in brand marketing, events, fan engagement, sports and entertainment.
• High school diploma or GED.
• Available to work select nights, weekends, holidays, games, and events.

The Team & Experience

We believe great organizations are built by great people. That's why we foster an in-person collaborative, people-first work environment where team members feel supported, empowered, and connected. We value individuals who bring an ownership mindset, lead with initiative, and embrace an "I'll do it" mentality in support of the team and our fans.

From career growth opportunities to everyday experiences around the office, we work hard to create an environment where people genuinely enjoy coming to work.

At Player 15 Group, our people-first culture is reflected in benefits and perks that may vary based on employment status and eligibility, including the following:

• Competitive medical, dental, vision, life and disability coverage options
• Paid vacation, sick time, volunteer time and company holidays
• 401(k) plan with Player 15 Group match
• Team member experiences throughout the year including team offsites, catered lunches, coffee stands, ice cream trucks and more
• Team swag throughout the year plus employee discounts at our Team Shop and online store
• Complimentary tickets to Phoenix Suns, Phoenix Mercury, and Valley Suns games, plus other local sporting events and concerts, as available
• Access to amenities, including:
• Full fitness center with locker rooms and showers
• Indoor/outdoor basketball courts
• Pickleball court
• Golf simulator and putting green
• On-site cafeteria and collaborative gathering spaces

Player 15 Group is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Please note this job description is not crafted to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.