Director, Trade Shows & Events

Overview ECI Solutions is seeking a Director, Trade Shows & Events to lead our global events strategy and execution—driving customer engagement, employee culture, brand visibility, and strategic business outcomes through exceptional in-person experiences. This role owns the events portfolio end-to-end, from strategy and creative direction through logistics, execution, measurement, and continuous improvement. You022ll collaborate closely with Marketing, Sales, Customer Success, Product, executive leadership, and your team to deliver high-profile events that strengthen customer relationships, energize our workforce, and reinforce our brand. Location Location: Remote (US-based) Travel: Up to 30% (customer events, employee gatherings, strategic meetings) Responsibilities Set and lead events strategy: Build and execute an annual events roadmap aligned to company objectives—customer retention/expansion, employee engagement, new system sales, and executive visibility. Own the high-profile events portfolio: Manage flagship customer conferences, employee summits, and team offsites. Deliver measurable impact: Define event KPIs (attendance, engagement, NPS/CSAT, customer retention/expansion influence, employee sentiment, new leads) and report results to leadership. Lead cross-functional execution: Partner with Sales, Customer Success, Product, HR, and executive teams to ensure the right messaging, speakers, attendee experience, and business outcomes. Budget and vendor management: Own the events budget, negotiate contracts, manage agencies/production partners, venues, AV, catering, and logistics. Elevate brand and experience: Set creative direction and craft memorable attendee journeys—from invitation through on-site experience to post-event engagement. Operational excellence: Build scalable playbooks, timelines, risk management plans, and post-mortems; ensure flawless execution and continuous improvement. Team leadership: Hire, coach, and develop a team (events coordinators/managers); create a culture of accountability, ownership, and innovation. Qualifications 8–12+ years in events marketing/event management, including ownership of multi-event portfolios 3+ years managing and developing teams (direct reports) Proven success creating high-profile, high-touch events that drive measurable business impact (customer retention, expansion, employee engagement) Strong experience with customer conferences, executive events, and employee/company culture events Deep vendor/agency management experience and strong contract negotiation skills Excellent stakeholder management and executive presence; comfortable presenting strategy and results to C-suite Strong operational skills: budgets, timelines, risk planning, logistics, and post-event analytics Familiarity with common event and marketing tools: Cvent/Splash, Salesforce, Marketo/HubSpot, webinar platforms, survey/NPS tools Preferred Experience in B2B SaaS and/or technology-enabled services Experience managing customer advisory boards or executive roundtables International event experience or multi-region planning Key success metrics Customer retention and expansion influence from events MQLs, pipeline, and closed revenue Attendance rate, engagement, and NPS/CSAT Employee engagement and sentiment from company events Cost efficiency: cost per attendee, budget adherence Operational excellence: on-time delivery, issue rate, vendor performance, repeatable playbooks #J-18808-Ljbffr