Marketing and Outreach Lead (Fort Lauderdale)
Quest Corporation of America, Inc. (Quest)
Quest Corporation of America, Inc. (Quest) is seeking an experienced, solutions-driven Marketing and Outreach Lead to join our growing team. This role is ideal for someone who enjoys developing strategic communications, managing marketing campaigns, building community partnerships, coordinating outreach initiatives, and creating engaging content that connects with diverse audiences.
We are looking for someone who is a strong project manager, creative thinker, and collaborative communicator who can move projects from concept through execution. This person should be comfortable balancing multiple priorities, working directly with clients and partners, managing campaigns and events, and translating program goals into clear, engaging, audience-focused communications and outreach experiences.
What You’ll Do:
You’ll support the planning, coordination, and execution of marketing campaigns, outreach initiatives, community engagement activities, and communications efforts that strengthen stakeholder participation, increase program visibility, and support client and program goals. Your work will include:
- Planning, coordinating, and executing marketing campaigns, outreach initiatives, community engagement activities, promotional efforts, and special projects
- Developing, editing, and distributing communications materials, including newsletters, email communications, presentations, flyers, fact sheets, toolkits, social media content, and website updates
- Leading the development of print, digital, web, social media, multimedia, and collateral materials for campaigns and ongoing initiatives
- Creating and editing basic short-form video content for social media, including trimming footage, adding text or captions, incorporating basic transitions, and preparing content for platform-specific use
- Managing marketing calendars, content schedules, project timelines, deliverables, and campaign deadlines
- Ensuring communications and outreach materials are accurate, accessible, current, and consistent with organizational messaging and brand standards
- Collaborating with clients to identify business needs, project objectives, target audiences, budgets, timelines, background information, and deliverables
- Working closely with web, technology, creative, and multimedia teams to integrate branding, graphics, copy, video, and campaign concepts while providing clear creative and visual feedback throughout development
- Researching industry trends, audience insights, emerging platforms, and creative inspiration relevant to client needs and campaign objectives
- Planning and coordinating outreach events, presentations, stakeholder meetings, and community engagement activities
- Developing event timelines and logistical plans and coordinating registration, venues, materials, schedules, participant communications, and other event needs
- Ensuring outreach initiatives align with program goals, target audiences, messaging strategies, and engagement objectives
- Serving as a key liaison for regional partners, community organizations, stakeholders, and partner agencies while supporting outreach planning, scheduling, logistics, communications, and resource coordination
- Building and maintaining positive relationships with partners and stakeholders to strengthen collaboration, participation, and program visibility
- Supporting partner recruitment, participation tracking, follow-up communications, and distribution of program information and resources
- Maintaining outreach materials, engagement toolkits, presentations, fact sheets, and related resources and coordinating updates and inventory as needed
- Collaborating with program staff and subject matter experts to translate technical or program information into clear, engaging, audience-focused communications
- Tracking outreach activities, event participation, stakeholder engagement, marketing performance, and other relevant metrics
- Compiling and organizing data to support reporting, program evaluation, and continuous improvement
- Preparing summaries, reports, and documentation highlighting campaign performance, outreach outcomes, engagement trends, and program impact
- Maintaining accurate records of outreach events, partner interactions, communications, and engagement activities
- Identifying opportunities to strengthen marketing efforts, outreach processes, partner engagement, content performance, and event effectiveness
- Taking ownership of new requests, evolving priorities, and special projects while identifying opportunities to add value to client and team objectives
- Supporting special projects and additional program activities as assigned
What We’re Looking For:
- Bachelor’s degree in marketing, communications, journalism, advertising, or another relevant field preferred; relevant professional experience will be considered
- Minimum of five (5) years of relevant experience in marketing, multimedia planning/buying, creative services, digital communications, or related work
- Minimum of five (5) years of digital experience, particularly with web, social media, and emerging technologies
- Strong experience managing client deliverables
- Proven leadership experience managing projects and clients
- State agency experience is a plus
- Proficiency with Microsoft Office Suite, Adobe Creative Suite, and third-party platforms such as Monday.com
- Excellent organizational, communication, and leadership skills
- Demonstrated ability to think creatively and strategically to develop marketable solutions and effective tactics
- Strong knowledge of marketing and communications practices and a commitment to keeping current with industry trends
- Ability to produce results independently and collaboratively
- Meticulous attention to detail and a strong commitment to quality
- Well-developed communication skills, including the ability to articulate creative concepts and rationale to team members and clients
- Ability to understand different points of view and collaboratively develop solutions
- Experience across phases of the product design process, including conception, development, implementation, and production
- Ability to take direction from clients and translate their needs into compelling marketing strategies and messages
- Ability to give and receive constructive criticism and collaborate professionally in a fast-paced, continually evolving environment
- Willingness to lead from the trenches and actively participate in project execution while managing deliverables from other divisions on behalf of clients
- Experience with conversion and direct response-type campaigns and funnels
- Familiarity with social listening, content distribution management, and measurement tools
- Ability to understand, simplify, and effectively communicate complex information to diverse audiences
- Commitment to excellence, including working nonstandard hours when necessary, anticipating issues, communicating with diplomacy, and identifying emerging platforms and trends that can drive innovation
- Superior organizational skills with the ability to manage multiple priorities
- Strong problem-solving and critical-thinking skills
- Excellent written, verbal, and presentation skills; AP style preferred
- Familiarity with digital communications, including websites, social media, signage, direct mail campaigns, and graphic design
- Strong experience with program budgeting, strategic business planning, reporting processes, and requirements
Key Skills and Responsibilities:
- Strategic Marketing and Communications: Ability to plan and execute integrated marketing and communications initiatives that support program goals, strengthen visibility, and engage target audiences.
- Campaign Management: Experience managing campaigns from concept through execution, including schedules, deliverables, content development, creative coordination, deadlines, and performance tracking.
- Content Development: Strong writing, editing, and storytelling skills with experience developing newsletters, emails, presentations, fact sheets, toolkits, social media content, website updates, and other communications materials.
- Digital and Social Media: Familiarity with websites, social media platforms, emerging technologies, digital campaigns, content distribution, measurement tools, and basic short-form video production.
- Outreach and Community Engagement: Experience planning and coordinating outreach initiatives, community engagement activities, stakeholder meetings, presentations, and special events.
- Event Coordination: Ability to develop event timelines and logistical plans and coordinate venues, registration, materials, schedules, participant communications, and related event needs.
- Partner and Stakeholder Engagement: Ability to build and maintain productive relationships with clients, regional partners, community organizations, stakeholders, and partner agencies.
- Project Management: Strong organizational skills and the ability to manage multiple projects, deadlines, deliverables, budgets, evolving priorities, and client needs simultaneously.
- Creative Collaboration: Ability to work closely with creative, web, technology, multimedia, and communications teams and provide clear, constructive feedback throughout project development.
- Reporting and Measurement: ]]>
$82.5k
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