Marketing Coordinator

Creating campaigns that reach the audiences you care about. We identify and fetch all potential costumers, and translate them in direct and measurable sales for our clients. Our specialized and certified team turns your business challenges into a strategic marketing plan, focused on increasing sales. Job Description As a Marketing Coordinator, you will be involved in the entire marketing strategy from planning to implementation, while also working with a cross‑functional team from operations, legal, and PR departments, among others, to help shape the voice and image of our brand. Responsibilities Manage, review, and perform daily account tasks associated with Google Ads. Maintain and evaluate keyword bids, budgets, and other important metrics. Review Google Ads accounts, as well as provide and present the ads strategy to potential clients. Develop and maintain all types of campaigns, including YouTube, shopping, remarketing, and more. Manage and optimize the paid search campaigns to deliver against our massive growth and ROI goals. Experiment rapidly, employing a test‑and‑learn framework and rigorous statistical analysis. Analyze campaign performance to detect trends and new growth opportunities. Monitor performance frequently to be able to react to changes quickly and decisively. Team up with cross‑functional teams including Analytics, SEO, and Product to optimize campaign performance. Continuously work on enhancing the accounts quality score through ad copy, keyword optimization, and landing pages. Keep up‑to‑date with the latest PPC industry trends. Provide insight and work closely with the other team members to meet business needs. Qualifications Bachelor’s degree required, preferably in Business, Math, Economics, Statistics, or a similar quantitative concentration. 1+ years of hands‑on experience managing performance‑based search engine marketing campaigns or related areas of marketing; experience with SEM tools, including Adwords, Google Analytics, and keyword management software. Excellent oral and written communication skills, with the ability to tailor communication style based on the audience. Ability to thrive in a high‑growth, business‑oriented, and ambiguous environment. Doubleclick / Search 360 experience is beneficial. Deep understanding of bid / budget management. In‑depth knowledge of Google Ads, Google Tag Manager, Google Analytics, and Google Ads editor. Experience: 1+ years’ experience in Paid Search Marketing. Additional Information 401(k) 401(k) Matching Dental Insurance Disability Insurance #J-18808-Ljbffr EAST