Director of Enrollment Operations
Cornerstone University
SUMMARY
The Director of Enrollment Operations provides leadership for the day-to-day administration and continuous improvement of enrollment operations, the customer relationship management (CRM) system, and enrollment technology in support of Cornerstone University's enrollment goals. Reporting to the Senior Executive Director of Enrollment Management, this position leads the Enrollment Operations team and is responsible for maintaining data integrity, optimizing operational processes, implementing technology solutions, and ensuring the effective delivery of enrollment services across all enrollment populations.
Working collaboratively with Enrollment Management, Student Financial Services, Technology Support, and third-party partners, the Director develops efficient, scalable processes that support data-informed decision-making, enhance operational effectiveness, and improve the enrollment experience. This position champions the innovative and responsible use of technology, automation, and artificial intelligence (AI) to strengthen enrollment operations and support the university's Christ-centered mission.
The core of Cornerstone University is defined and driven by its Christ-centered mission and Biblical confession.
JOB TITLE : Director of Enrollment Operations
CLASSIFICATION: Full-time, Salaried
REPORTS TO: Senior Executive Director of Enrollment Management
DEPT: Enrollment
LOCATION: Grand Rapids, Michigan
DUTIES AND RESPONSIBILITIES
- Lead the Enrollment Operations team by fostering a Christ-centered culture of collaboration, accountability, innovation, and continuous improvement.
- Serve as the functional administrator and operational leader for the university's customer relationship management (CRM) system (Slate) and enrollment technology platforms supporting all enrollment populations.
- Oversee the administration, configuration, maintenance, optimization, and continuous improvement of enrollment systems, workflows, and operational processes.
- Ensure the integrity, accuracy, security, and governance of enrollment data while maintaining compliance with institutional policies and applicable privacy regulations.
- Lead the implementation, testing, and ongoing optimization of CRM enhancements, third-party integrations, automation, and emerging technologies that improve operational effectiveness.
- Champion the innovative and responsible use of artificial intelligence (AI), automation, and technology solutions to streamline enrollment operations and improve efficiency.
- Oversee system configuration, user permissions, forms, imports, exports, workflow automation, rules, populations, reports, dashboards, and other CRM functionality supporting enrollment operations.
- Develop operational reports, dashboards, and data analyses that provide actionable insights for Enrollment Management leadership and support institutional reporting requirements.
- Partner with Technology Support, Academic Advising, Athletics, Partner Development, Student Financial Services, and third-party vendors to maintain system functionality, resolve operational issues, and implement technology solutions.
- Develop and deliver training, documentation, and best practices to ensure effective and consistent use of enrollment systems across Enrollment Management.
- Supervise, coach, develop, and evaluate Enrollment Operations staff while promoting professional growth and operational excellence.
- Represent Cornerstone University in a Christ-centered and professional manner while supporting the mission and values of the institution.
- All Cornerstone University employees regularly interact with students in a variety of projects, activities, and settings. As such, all employees are expected to serve as Christian leaders and mentors by living a gospel-centered lifestyle and ministering through a biblical worldview.
- Perform other duties as assigned.
REQUIRED KNOWLEDGE, SKILLS and ABILITIES:
- Bachelor's degree required.
- Three to five years of progressively responsible experience in enrollment operations, enrollment management, higher education administration, or a related field.
- Demonstrated experience administering, configuring, and optimizing Slate CRM, including workflow automation, forms, communications, reporting, system configuration, and integrations.
- Experience leading operational initiatives, business process improvement, and technology implementation.
- Strong analytical, organizational, and problem-solving skills with the ability to interpret data, manage multiple priorities, and improve operational effectiveness.
- Experience supervising, coaching, and developing professional staff.
- Excellent written, verbal, interpersonal, presentation, and training skills, with the ability to communicate technical concepts to a variety of audiences.
- Demonstrated commitment to innovation through the effective use of automation, artificial intelligence (AI), and emerging technologies to improve enrollment operations.
- Commitment to Christian higher education and advancing Cornerstone University's Christ-centered mission.
ESSENTIAL QUALIFICATIONS:
- A personal relationship with Jesus Christ and an active Christian commitment.
- A theology that supports the values and mission of Cornerstone University core commitments evidenced by an ability to affirm and sign the university’s doctrinal statement, “The Cornerstone Confession.”
- Four other foundational pillars, along with the university’s mission and confession, form Cornerstone’s Core Commitments.
- The Cornerstone Christian World View
- The Cornerstone Academic Vision
- The Cornerstone Beautiful Christian Community
- The Marriage and Human Sexuality Position Statement
These core commitments convey who we are, what we believe and how we live and work together in community. Employees are expected to faithfully attend an evangelical and biblical church whose core beliefs and practices are consistent with Cornerstone’s confession and core commitments.
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