Manager, Creator Management
$80k - $100kDigitasLBi
Influencer Marketing Manager
Recognized as Social Media/Influencer Agency of the Year, Influential sits at the center of culture and the creator economy. Through our platform Captiv8, we combine deep API integrations, advanced AI, and machine learning with human expertise to connect brands with a network of more than 15 million creators worldwide. Our work powers award-winning campaigns across Meta, Snap, TikTok, YouTube, and more, partnering with Fortune 500 companies and global organizations to deliver impact across retail foot traffic, in-store sales, online conversions, and TV tune-in. At Influential, you'll work with a fast-moving, high-performance team solving complex problems and shaping the future of marketing. You'll build, grow, and make an impact alongside top talent, leading brands, and the world's most influential creators.
Overview
Influential is looking for an experienced Manager to join our Creator Management team. The Manager will implement the day-to-day creator strategy and campaign execution for Fortune 500 clients. The ideal candidate will support the campaign management team with the development and execution of influencer marketing campaigns utilizing our proprietary technology to connect top brands with our broad network of influencers.
Responsibilities
In general, on a typical day you will: Be accountable for the overall success of Influential's social campaigns Build and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metrics Support training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skills Liaise between the campaign management team and other key internal groups on each account (account management, research/analytics, operations) to ensure client needs are being met Oversee Influencer "casting", negotiation, contracting and content management across different brand campaigns. Knowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer
Qualifications
Being a Manager, Creator Management requires: 5+ years of experience working in digital, advertising, or influencer marketing Experience managing and coordinating projects in a fast-paced/startup environment. Established and extensive network of managers/agents or Influencer contacts. Strong negotiating skills and management of individual campaign Influencer budgets well into the six figures. In depth knowledge of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube) Deep knowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer Working knowledge of online performance tracking and brand measurement tools Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials Continuous education on the latest trends and innovations within the world of social A self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teams Bachelor's degree or equivalent experience
Compensation Range: $80,000 - $100,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
$80k - $100k
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