Business Development Director
DigitasLBi
Business Development Director
Company description Publicis Communications is the creative communications hub of Publicis Groupe, bringing together the Leo Burnett, Saatchi & Saatchi, Publicis Worldwide, BBH, Marcel, Fallon, MSLGROUP and Prodigious networks Present in over 100 countries, Publicis Communications aims to deliver transformative work to its clients and to attract the best talents in the industry. Publicis Communications draws upon the expertise of over 30,000 employees. Our ambition is to be the indispensable creative partner to our clients in their own transformation, by delivering seamless access to the creative firepower of our networks through end-to-end platforms linking consumer insight, brand knowledge and creative ideas, boosted by data and technology.
Overview The Business Development Director reports to a Vice President, New Business and is part of Publicis Groupe Creative's US Growth Hub. Publicis Creative agencies include: BBH, Fallon, Leo NY, Leo Chicago, The Community, Le Pub, Saatchi NY, Saatchi LA, Team One, Turner Duckworth, and MSL. This person is responsible for pitching, prospecting support, management of agency brands, and the growth and development of junior team members. The Growth Hub is the engine that drives growth that helps grow our US Creative client list, reputation, culture, portfolio and bottom line. It's a high-functioning, quick-thinking, tight-knit group of thinkers and doers who move at the breakneck speed of new business to tell our agency narratives, build relationships, solve problems and win pitches.
Responsibilities Assist in fielding and vetting new prospect calls and emails. Conduct background research on prospective clients and agency competitors. Work with the Growth Hub team members to help determine winning strategy, team casting, and commercial approach for each prospect/pitch assigned. Lead the work with each pitch team to develop and refine the pitch deck content, coordinate leave-behind materials and any unique presentation/meeting needs. Assist editorial writer in creating and cataloguing new business content, such as helping to write and gather assets for case studies, agency reels and videos, RFI/RFP responses, etc. Work closely with public relations/communications personnel to ensure the agency story and voice carries through all public materials and lends to growth strategies. Coordinate with presentation designers to ensure the proper look and feel is developed for the materials associated with each pitch. Handle the operational intricacies and fast-moving nature of the process including setting up timelines, tracking the budget, communicating information to the team and managing the workflow. Manage Business Development Account Executive. Track and report new business wins and losses. Additional responsibilities as assigned.
Qualifications You've at least 8+ years of experience in the ad industry and at least 2 in business development or you are a growth-minded account person with experience working on new business pitches You know how to use Google Docs and Microsoft Office programs. (And Illustrator, InDesign, Photoshop, iMovie and Final Cut are major pluses). You've got a Bachelor's degree — ideally in marketing, communications, advertising or related field. You're ready to roll up your sleeves and design beautiful solutions with some of the most driven people in the business.
Key Traits Imagine you're jamming with your new team in a medium-sized conference room for several hours. After those hours are through, you all still like each other a lot! And your new team members would rave about your: Hustle. You thrive at speed. Smarts. You diagnose and solve difficult problems. Adaptability. You roll with the punches. Humility. You don't seek praise, but you're quick to give it. Teamsmanship. You're a team player through and through. Leadership. You know how to take charge. Versatility. You're part strategist, part account person, part project manager. Dedication. You always find a way to get it done. Polish: You're comfortable working with the agency's most senior personnel on high-profile work. Storytelling: You see the big picture and craft every detail.
Additional information Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines.
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