Category Director

Job Description

Job Description

Welcome to the Traegerhood:

Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we're fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you're a team player who's dedicated to delivering top-quality results every day, then we want you to come cook with us.

What You'll Do:

Traeger is seeking a Category Director to join our team. In this role, you will report to our VP of Product and will be accountable for owning the in-line, cross-channel product mix plan and partnering with Program Management to deliver products that drive exceptional business results.  As our Category Director, you will create long-term product roadmaps, set product quality and cost goals, and drive profitable growth. You will also work with cross-functional marketing and sales teams to create and deliver exceptional products to market. 

How You'll Help Us Win:

• Develop and execute global product innovation strategies for new categories and existing products

• Lead our global category innovation efforts to ensure that the product roadmap meets consumer needs in specific channels in the coming years

• Contribute in costing analysis to determine optimal product effectiveness

• Own product quality for the product line

• Set overall MSRP strategy for category products, both consumer and trade

• Own product transition and inventory for new product introductions

• Conduct business performance analysis, including revenue, volume, product margin, category gap analysis versus competition, and effective balance of sale (good, better, best)

• Initiate frequent interaction with consumers and trade to monitor performance and collect market and competitor data

• Prioritize and manage 3rd party product development partners

• Assist sales teams in developing and maintaining relationships with retailers and trade partners

What You'll Need To Succeed:

• Bachelor's in Business, Marketing, or related discipline

• Minimum 7 years of experience in product development or marketing within the durable industry and/or consumer package goods is required. Durable industry experience is preferred

• Firm grasp of marketing methods and processes to ensure growth  

• A proven ability to develop and launch new products

• Confidence in actions and decisions to help drive a successful product launch

• Analytical, financial, and computer competence

• Ability to manage relationships

• Strong consumer focus

• Exceptional communicator with strong interpersonal skills

• Impeccable presentation skills  

• Excellent analytical skills and the ability to negotiate

• Insatiable appetite to meet and exceed revenue, margin, and volume goals

• In-depth knowledge of products and brands

• Ability to manage multiple projects simultaneously

Why You Will Love Working Here :

• Be part of the most disruptive force in outdoor cooking

• Join a true team working towards a common goal

• Culture of risk-taking, innovation, & quality

• So. Much. Food.

• Have an outdoor lover's paradise in your backyard

• Full medical/dental/vision package to fit your needs

• 401k to help you plan for the future

• Tuition reimbursement

• Individual professional development programs & initiatives to help you grow professionally

• Great discounts on all things Traeger

• Did we mention all the food?