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Senior Brand Manager

Virtual Vocations Inc

Leading the commercialization of innovative products, the full-time Senior Brand Manager will manage early-stage product development, oversee the 36-month growth pipeline, and collaborate cross-functionally to launch market-ready solutions in a remote or onsite environment. Key Responsibilities Lead the commercial development of the innovation pipeline, translating consumer insights into scalable brand extensions Serve as the brand lead through the stage-gate innovation process, managing business case development and launch timelines Develop product concepts and value propositions while partnering with Consumer Insights for testing and validation Required Qualifications 6-9+ years of experience in Brand Management, Product Marketing, or Innovation within CPG or dietary supplements Bachelor's degree in Marketing, Business, or a related field; MBA preferred Proven track record of managing products through a formal stage-gate commercialization process Advanced proficiency in Excel, PowerPoint, and data analysis tools like SPINS, IRI, or Nielsen Deep understanding of product requirements across various sales channels including DTC and Amazon

Vacancy posted 1 day ago
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