Director OF Market Development

Job Description Summary The Director, PET Transformation is accountable for defining, building, and executing the enterprise implementation strategy to accelerate PET adoption across the U.S. health system market. This role is a key member of the leadership team and partners closely with Sales, Product, Service, Regulatory, Legal and Clinical stakeholders to design and continuously refine a scalable implementation model. The Director will work with cross‑functional team members and is responsible for operational execution, accountability for program outcomes, speed to activation, and sustainable program performance. Job Description Define, develop and manage the PET implementation strategy aligned with business growth objectives, priorities and market expansion goals. Establish a standardized, scalable implementation framework and process that reduces time from interest to go live and first PET scan for hospital and outpatient settings. Anticipate and proactively address clinical, operational, regulatory, reimbursement, and organizational barriers to PET adoption and new customer start‑up. Own accountability for implementation outcomes, including speed to activation, quality of execution, customer experience, and sustained adoption. Continuously evaluate and refine implementation processes, tools, and playbooks to improve performance and scalability. Partner closely with Sales and Clinical Applications throughout the customer lifecycle, from early engagement and feasibility assessment through program launch, program optimization and growth. Collaborate cross‑functionally with Product Marketing, Supply Chain, Clinical Applications, Sales, Imaging, Market Access, Medical and Regulatory teams to ensure seamless execution and customer readiness. Serve as a senior advisor to the leadership team on PET strategy, implementation readiness, and market execution risks. Engage directly with hospital executives, outpatient leadership, physicians, and clinical teams to drive alignment, adoption, and long‑term success. Represent the organization with government entities, regulatory bodies, and professional societies related to PET imaging as needed. Own budget responsibility for implementation programs and team operations, with direct influence on P&L outcomes. Qualifications / Requirements Bachelor’s degree required; advanced degree and/or ARRT or CNMT certification preferred. 10+ years of experience in healthcare, medical imaging, clinical operations, or related fields. Deep understanding of PET imaging, nuclear medicine workflows, and health system and cardiology practice operations. Proven experience leading clinically trained teams. Strong executive presence with the ability to influence senior internal and external stakeholders. Experience operating in a highly matrixed organization. Willingness to travel domestically and internationally as required. Preferred Requirements Experience working directly with hospital systems, outpatient imaging providers, or integrated delivery networks. Familiarity with regulatory, reimbursement, and professional society considerations related to PET imaging. Prior experience partnering closely with com Additional Information GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID‑19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees. Relocation Assistance Provided: No #J-18808-Ljbffr