Marketing & Business Development Specialist

Marketing & Business Development Specialist RDH is seeking a strategic Marketing Specialist to strengthen and elevate our presence in the Mid-Atlantic market. This role blends pursuit leadership, campaign development, and industry engagement. The successful candidate will work closely with technical and business leaders to increase visibility in priority sectors, support high-value pursuits, and ensure RDH shows up professionally and consistently across the region. This is not a production-only marketing role. We are looking for someone who can think strategically, represent the firm confidently, and execute independently. Key Responsibilities Partner with Boston leadership to identify priority sectors, target clients, and growth opportunities across the Mid-Atlantic region Develop and execute market visibility strategies aligned with business objectives Represent RDH at key industry organizations and events, including BSA, ULI, NAIOP, and BOMA Coordinate sponsorships, speaking engagements, and client-facing events Lead and manage RFP/RFQ responses for priority pursuits, including strategy, content development, and submission Translate technical expertise into clear, compelling client-focused messaging Develop sector-specific marketing materials, case studies, and presentations Maintain pursuit tracking, CRM data, and marketing resources Monitor competitor activity and market trends to inform positioning Qualifications 3+ years of marketing, communications, or business development experience, preferably within the AEC or professional services industry Experience supporting or leading proposals, pursuits, campaigns, or industry engagement initiatives Demonstrated ability to develop clear, compelling written and visual marketing content Experience collaborating with technical professionals and senior leaders Proficiency in Microsoft Office 365; experience with Adobe InDesign and CRM platforms preferred Bachelor’s degree in Marketing, Communications, Business, or a related field Skills and Competencies Executive presence and professional communication style Strong writing and storytelling skills; able to distill complex ideas into audience-centered narratives Strategic thinker who aligns marketing initiatives with business goals Ability to translate technical expertise into clear, compelling messaging Collaborative and effective in partnering with senior leaders and technical teams Strong project management skills with the ability to balance multiple deadlines Proficiency in Office 365 and marketing tools; experience with Adobe InDesign and CRM systems preferred Proactive, adaptable, and committed to continuous improvement The base salary range for this position is $75K–$95K annualized for a full-time role. Salary is dependent various factors, including qualifications, skills, competencies, experience, and location. You may also be eligible for discretionary incentives and share ownership. We offer a robust benefits package to support the well-being of our employees. This includes: GRSP/401K contributions, Health and Dental coverage, Primary Caregiver benefits, Vacation and Sick Time, Statutory Holiday substitutions, and a learning fund of $1,000 per year for education or career goals. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr RDH Building Science Inc. USA