Coordinator, Digital Marketing

Paul Hastings is a leading international law firm that provides innovative legal solutions to many of the world's top financial institutions and Fortune Global 500 companies. With a strong presence throughout the U.S., Asia, Europe, Latin America, and the Middle East, we have the global reach and extensive capabilities to provide personalized service wherever our clients’ needs take us. As one of the world’s leading law firms, we seek dynamic individuals who share our commitment to service, innovation, and professional growth.

JOB TITLE

Coordinator, Digital Marketing

LOCATION

Los Angeles, New York, San Francisco

REGULAR/TEMPORARY

Regular

JOB DESCRIPTION SUMMARY

We have an opening for a Coordinator, Digital Marketing. The Coordinator, Digital Marketing will support the execution, coordination and optimization of the Firm’s digital marketing initiatives. This role focuses on ensuring digital campaigns, website updates, email communications and social media activities are executed accurately, efficiently and in alignment with Firm marketing goals. The Coordinator, Digital Marketing will play a key role in supporting digital campaign execution, maintaining web and marketing platforms and tracking performance across channels. This position works closely with Business Development, Communications and other stakeholders to ensure seamless execution of digital initiatives and consistency across platforms.

JOB DESCRIPTION

In this capacity, the Coordinator, Digital Marketing will: * Support the execution of digital marketing campaigns, including webpage updates, email deployments and social media promotion; * Assist with campaign setup, including scheduling, audience targeting and coordination of deliverables across channels; * Help distribute and amplify firm initiatives, including events and thought leadership, through digital platforms; * Assist in updating, maintaining and publishing website content to ensure accuracy, consistency and alignment with brand and web standards; * Coordinate webpage publishing, ensuring proper formatting, tagging, functionality and overall user experience; * Support email marketing efforts, including building, scheduling, list management and quality assurance within marketing platforms; * Apply basic SEO best practices, including metadata updates, page structuring and maintaining taxonomy and tagging for searchability; * Monitor website and campaign performance, compiling and analyzing data across web, email and social channels; * Assist in maintaining dashboards, reports and campaign tracking to ensure accurate performance measurement; and * Collaborate with internal stakeholders to coordinate timelines, manage multiple projects and ensure timely, accurate execution of digital deliverables. Proficiencies: * Strong organizational and communication skills, with high attention to detail; * Working knowledge of digital marketing channels, including website, email and social media;

• Familiarity with content management systems and digital marketing tools;
• Basic understanding of SEO principles and website optimization techniques;
• Experience supporting LinkedIn and other social platforms;
• Familiarity with web, email and social media analytics, including compiling

and analyzing performance data;

• Experience with GA4, Power BI or similar analytics tools is a plus;
• Basic knowledge of HTML and website technologies (preferred);
• Proficiency in Adobe PDF Creator; and
• Strong proficiency in Microsoft Office Suite.

Qualifications:

• Bachelor’s degree (required);
• 2+ years of experience in a digital marketing, communications or professional

services environment (preferred); and * Experience supporting digital campaigns, website management, marketing automation and/or performance reporting (preferred). The salary wage range that we expect to pay for this position in Los Angeles is a minimum of $59,900 and a maximum of $74,600 annually. The actual pay wage may vary based on experience or other relevant factors. The salary wage range that we expect to pay for this position in San Francisco is a minimum of $64,000 and a maximum of $79,500 annually. The actual pay wage may vary based on experience or other relevant factors. The salary wage range for New York that we expect to pay for this position is a minimum of $64,000 and a maximum of $79,500 annually. The actual pay wage may vary based on experience or other relevant factors. Employees will be provided with an excellent career opportunity in a collaborative environment, in addition to a generous total compensation package with the opportunity to earn bonuses based on individual contribution and firm profitability. Eligible employees can participate in the Firm’s comprehensive benefits program, which include the following: * Medical, Dental, Vision, Life/AD&D, Long Term Care, and Short- and Long-Term Disability

• Flexible Spending Accounts and Health Savings Account
• Healthcare Concierge and Advocacy
• Lifestyle Spending Account
• Voluntary 401(k) Plan and Profit Sharing
• 10 Paid Holidays per year and a generous PTO Program
• Family Support including Paid Parental Leave, Fertility Benefits, Breast Milk

Shipping, Back-up Child Care, Elder Care, and Tutoring * Wellbeing programs (Employee Assistance Program, Relationship Support, Mental Health, Menopause and Midlife Health and Well-Being Events)

• Retirement Plan Consulting
• Anniversary Bonus Program
• Professional Development Programs
• Transportation and Commuter Benefits
• International Travel Insurance
• Critical Illness, Hospital Indemnity and Accident Insurance
• Auto/Home/Pet Insurance
• Prepaid Legal Insurance
• Employee Discounts
• And More!

The Firm fosters an open and inclusive work environment that enables us to provide clients with the innovative thinking of teams rich in talent, experience and creativity. We regularly host programs intended to increase cultural competencies and address key topics related to community, opportunity and inclusion. Learn more about our Global Inclusion initiatives here: Global Inclusion [ Paul Hastings is an equal opportunity employer. Pursuant to applicable local law, we will consider qualified applicants with criminal histories in a manner consistent with the requirements of the relevant fair chance ordinance. With respect to candidates for employment in Massachusetts, it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. Although Paul Hastings does not use a lie detector test in its typical application process, an employer who violates this law shall be subject to criminal penalties and civil liability.