Director, Sales Enablement
Mindlance
Job-ID29426465Reference26-28015Remote100% Remote Title: Director (Sales Enablement) Location: Remote Mode: Contract About the team The State and District Partnerships (SDP) division is a dynamic and high-energy group dedicated to expanding opportunities for students by collaborating with educators in high schools, school districts, and state departments of education. Our team is committed to promoting the use of our programs and services, including the SAT Suite of Assessments, Advanced Placement (AP), and BigFuture. Our division is relentless in our pursuit of increasing the number of students who have access to these programs and ensuring our partners have the supports they need to implement them effectively. Within the Strategic District Partnerships (SDP) division, the Sales Enablement & Data Insights team is responsible for the operational integrity and strategic value of critical systems (Salesforce, Highspot, Tableau) and for sales process design, goal management, analysis and data insights reporting, and sales impact training. About the Opportunity The Director, Sales Enablement is a highly visible and high-impact role responsible for both: 1) day-to-day administration, governance, and optimization of the Sales Hub enablement platform; and 2) centralized strategy, development and delivery of sales enablement content that improves account manager readiness, confidence and execution. This role serves as the single point of accountability for how sales enablement content is created, governed, surfaced, and measured for impact across SDP. By combining platform ownership with content strategy and execution, this position ensures that enablement resources are easy to find, accurate, current, and actively used by the field. The role partners closely with Sales, EaR, Program teams, Communications, Sales Ops, and Technology to translate field needs into high-quality enablement assets and continuously evolve how SDP account managers are supported. Strong candidates for this role will be experienced in drafting and editing content intended for both internal and external audiences. Ideally, candidates will have a corporate communications or editorial background, and experience executing communication via sales enablement software such as Highspot or Seismic. In this role, you will be responsible for: Content Strategy, Intake & Development (30%)
- Serve as the central intake and prioritization point for all SDP sales enablement content requests
- Design and manage a structured intake, vetting, and approval process to balance field demand and capacity
- Translate field and leadership needs into clear creative briefs, timelines, and deliverables
- Develop high-quality enablement assets, including:
- Write, edit, schedule, and publish Sales Hub news posts and homepage updates.
- Maintain an editorial calendar for particular news categories such as Sales Success Stories, Training of the Week; coordinate reviews/approvals with stakeholders.
- Ensure consistent voice, clarity, and accuracy across all Sales Hub communications, abiding by our branding guidelines.
- Maintain spot architecture, taxonomy, metadata, and publishing workflows.
- Manage access, permissions, groups, and user support for Highspot.
- Maintain content/file hygiene (naming conventions, duplicates, archiving, version control).
- Evolve governance standards for Sales Hub structure, access, and publishing.
- Operate intake and publishing processes; ensure assets are reviewed, tagged, and published on time.
- Manage refresh cycles and archiving to reduce field risk from outdated messaging.
- Excellent writing/editing for field-facing communications.
- 5+ years in sales enablement operations, content operations, or corporate communications.
- Enablement/content platform administration experience (Highspot STRONGLY preferred).
- Strong information architecture and governance skills (taxonomy, tagging, version control).
- Data-informed mindset; uses analytics to drive adoption and quality.
- Strong stakeholder management and customer-service orientation.
- Track record improving content discoverability and reducing outdated content risk.
- Comfort partnering with Technology and translating business needs into requirements.
- Familiarity with Salesforce.
- B.A. or B.S. required.
- A willingness and ability to travel up to 10%.
- A commitment to Client’s mission, values, and impact.
- Authorized to work in the United States.
- A passion for expanding educational and career opportunities and mission-driven work
- Curiosity and enthusiasm for emerging technologies, with a willingness to experiment with and adopt new AI-driven solutions and comfort with learning and applying new digital tools independently and proactively.
- Clear and concise communication skills, written and verbal
- A learner's mindset and a commitment to growth: welcoming diverse perspectives, giving and receiving timely, respectful feedback, and continuously improving through iterative learning and user input.
- A drive for impact and excellence: solving complex problems, making data-informed decisions, prioritizing what matters most, and continuously improving through learning, user input, and external benchmarking.
- A collaborative and empathetic approach: working across differences, fostering trust, and contributing to a culture of shared success EEO:
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