Director, Strategic Marketing & Communications
HealthTrust Workforce Solutions
Director, Strategic Marketing & Communications
Remote opportunity with some requirements to be at onsite meetings, events, etc.
About the Role
We are seeking a hands-on Director of Strategic Marketing & Communications who can translate business priorities into polished, high-impact marketing and communications.
This role is ideal for a strong B2B marketer who enjoys both leading a small team and doing the work. One day you may be developing the storyline for an executive presentation; the next, partnering with business leaders on an MSP marketing strategy, drafting an internal communication, developing an award submission, or reviewing a digital campaign.
This is not a narrowly focused digital marketing or demand generation role. We are looking for a versatile marketing leader with exceptional business judgment, writing and presentation skills who can take an idea or loosely defined request and independently turn it into a finished, executive-ready deliverable.
What You’ll Own
- Lead, coach and develop a small marketing team while remaining actively involved in strategic and high-priority work.
- Develop executive-level PowerPoint presentations, transforming complex business information, data and leadership direction into clear, compelling stories.
- Lead B2B marketing initiatives supporting our healthcare workforce solutions and Managed Services Provider (MSP) business, including client marketing, sales enablement, thought leadership and strategic campaigns.
- Partner with VP of Marketing to translate business priorities into effective marketing strategies, presentations and communications
- Develop internal and executive communications supporting organizational priorities, business initiatives, employee engagement and change.
- Support PR and corporate reputation initiatives, including identifying award opportunities, developing submissions and coordinating supporting information.
- Manage multiple high-visibility projects and competing priorities while maintaining strong attention to quality, deadlines and business objectives.
- Provide strategic oversight across digital marketing, website, email, social and other marketing channels.
- Help establish clear priorities, processes and accountability across the marketing function.
What You Bring
Required Qualifications
- 8+ years of progressive B2B marketing and communications experience.
- Demonstrated experience leading and developing a small team while remaining comfortable as a hands-on contributor.
- Exceptional PowerPoint and executive presentation development skills, including the ability to develop the narrative and storyline—not simply design or format slides.
- B2B marketing experience within MSP, workforce solutions, staffing, healthcare services or another complex B2B services environment.
- Strong internal and executive communications experience.
- Excellent business writing, editing and storytelling skills.
- Experience supporting PR, corporate reputation and/or award programs.
- Demonstrated ability to work directly with senior executives and effectively navigate a complex, matrixed organization.
- Strong project management skills with the ability to manage multiple priorities simultaneously.
- Ability to take ambiguous direction, ask the right questions, identify what is needed and independently develop a polished final product.
- Strong sense of ownership, follow-through and attention to detail.
Preferred Qualifications
- Healthcare workforce solutions, healthcare staffing or healthcare services experience.
Website management and digital marketing experience.
- HubSpot experience and Salesforce Marketing Cloud experience.
- Marketing automation and CRM workflow experience.
- Sales enablement and client marketing experience.
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