Assistant Manager, PR & Influencer Marketing, Clinique North America

The Assistant Manager, PR & Influencer Marketing for Clinique (North America) will support the consumer engagement team, including editor outreach, special events, influencer programming, and Derm Relations. Strategy Generate innovative ideas and pitches to engage the community, driving increased earned media value (EMV) and fostering brand loyalty. Develop deep understanding of the brand core consumers, key priority products, and key audience segments. Support and guide winning strategy on how to grow and accelerate brand EMV. Support development of go-to-market media strategies in partnership with consumer engagement team and cross‑functional marketing partners and retailer teams. Partner with internal teams and external agencies to ensure accurate implementation and timely launches. PR / Influencer / Eventing Support the cultivation and expansion of the Clinique Community; regularly identify and engage with new talent. Support the execution of a scaled, always‑on seeding and paid influencer marketing internally and with key agency partners. Support strategy for launches and evergreen moments from concept to execution. Create best‑in‑class experiences for editors, influencers, and consumers. Manage the implementation and execution of brand eventing from start to finish. Support the implementation of influencer mailings & seeding strategy, working with vendors for seamless execution. Measurement Manage weekly and monthly reporting across PR + influencer programming. Track primary and secondary KPIs for all campaigns, and bring a strong analytical POV to reporting. Partner with agencies to curate wrap reporting for key earned media initiatives. Synthesize learnings to drive internal reporting for leadership, product marketing, global consumer engagement, etc. Leverage learnings to influence future strategic plans/media campaign executions. Financial Management Own all internal financial documents regarding influencer/PR spend; communicate with brand, finance, and accounts payable teams. Manage PO & invoice processes and ensure internal finance trackers are up to date. Maintain budget tracker; manage brandmaker projections and actual entries for all earned media efforts. Monitor and track budget allocations for talent partnerships and activations. Reconcile monthly/quarterly budget forecasts. Cross‑Functional Collaboration Work closely with 360, e‑commerce, creative, category marketing, retail, and analytics teams. Coordinate with agency and vendor partners to ensure flawless execution and alignment on campaign timelines and deliverables. Foster a culture of collaboration and creativity cross‑functionally with NA + global brand partners. Manage relationships between team programming and total business goals to identify opportunities for synergies and optimization. Qualifications Agency experience highly preferred. 3‑5 years PR/Influencer experience required; preference for beauty/wellness industry. Demonstrated passion for beauty, influencers, and content creators; obsession with Instagram, TikTok, YouTube, and social media best practices. Existing relationships with influencers, editors, talent agents. Strong team player who works well in a highly integrated team model (internal + external) and fast‑paced environment. Highly organized, detail‑oriented, and proactive in managing multiple projects simultaneously. Clear and concise communicator, able to convey ideas effectively both in writing and verbally. Must possess strong skills across MS Excel, PowerPoint, Tribe Dynamics or similar platforms, and emerging AI. Bachelor’s degree in Marketing, Communications, Advertising or a related field. Pay Range The anticipated base salary range for this position is $75,350.00 to $112,500.00 . Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results. In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage (medical, dental, and vision insurance), wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education‑related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company. Equal Opportunity Employer It is the Company’s policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact View email address on click.appcast.io. Michigan Applicants Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed. Philadelphia Applicants Philadelphia’s Fair Chance Hiring Law. Rhode Island Applicants The company is subject to chapters 29‑38 of title 28 of the general laws of Rhode Island and is therefore covered by the state’s workers’ compensation law. #J-18808-Ljbffr The Estée Lauder Companies Inc.