Brand Manager - Hero
$110.9k - $157.9kChurch & Dwight
A collective energy and ambition. A place where you can make a real difference.
We're a company that genuinely cares about our people, our products, our consumers and the environment. Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries. United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win. Job Summary Church & Dwight is seeking a Brand Manager - Hero, to join our team. Ready to make your mark on the #1 acne brand in America? We're looking for a Brand Manager who brings the rigor of traditional CPG with the hustle of a disruptive brand. You'll own key pieces of the business from insight to execution, lead brand partnerships and retail relationships, and help bring a major brand recharge to life across every touchpoint. If you're energized by big ambition, cross-functional collaboration, and moving fast with purpose, this role is for you Work EnvironmentHybrid : This is a hybrid role based in Ewing, NJ or NYC and requires in- person attendance on Tuesdays, Wednesdays, and Thursdays, with remote work options on Mondays and Fridays.
Role Accountabilities and Responsibilities
- Bring the brand recharge to life: Lead brand architecture and partner with creative to roll out a new look and feel across every consumer touchpoint
- Lead brand collabs and partnerships: Identify brands, creators, or talent to partner with on Hero. Own the partnership strategy, planning, and execution from start to finish.
- Own the Design/Shape Patch Strategy: Lead the annual strategy for design and shape patches, from ideation through briefing, building buzz and cultural relevance around the brand.
- Champion AI-Powered Creativity: Partner with the creative team to leverage AI in building innovative brand assets that push creative boundaries.
- Be the brand lead for 1-2 key retailers: Partner with sales to bring the brand story to retail customers, build joint plans, and drive profitable growth.
- Drive US commercialization: Lead strategy through execution for US-based commercial innovation, including managing the transfer of projects from GNPI to the US and building a more formal approval process via Stage Gate.
- Own the forecast: Contribute to monthly PPR forecasting, partnering with leadership, brand, and sales to align on financial targets and keep the business on track.
- Manage the budget: Own brand budget planning, tracking, and allocation with discipline and accountability.
- Turn insights into action: Leverage consumption data, lead share modeling, and category analytics to uncover opportunities and fuel smarter decisions across the business.
- Stay on top of inventory: Collaborate across Sales and Ops to manage inventory position, communicate shifting targets, and evaluate ongoing opportunities.
- Anticipate what's next: Obsessively track consumer behavior, competitive moves, and cultural shifts, then pivot plans with confidence and speed.
- The analytical edge: Mastery of market analysis, consumer research, and data-driven decision-making, with the ability to transform insights into action with speed and conviction
- The leadership DNA: A natural collaborator who builds strong cross-functional relationships and elevates the work of those around them
- The entrepreneurial fire: You're a self-starter who doesn't wait for permission, thrives in ambiguity, and finds creative paths when the road isn't paved
- The storyteller: Strong communication and presentation skills with the ability to build narratives that move people, whether it's an internal stakeholder or a retail buyer
- The operator: Organized, resourceful, and relentlessly prioritized. You move quickly, collaborate generously, and operate confidently when things aren't perfectly defined
- BA/BS required; MBA strongly preferred
- 4-5 years in marketing (CPG, OTC, personal care, or related categories); beauty experience strongly preferred
- Experience owning or influencing a P&L and delivering measurable business results
- Familiarity with consumer research tools and syndicated data (e.g., Circana, Numerator, Scintilla)
- Experience building compelling sell-in stories for retail customers and presenting in front of buyers preferred
As a Church & Dwight US employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and Paid Parental Leave. U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date. You are also able to participate in our 401k retirement plan (with company match and profit-sharing) and Discounted Employee Stock Purchase Plan.
The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity. Compensation decisions are dependent upon the facts and circumstances of each position and candidate.
#LI-Hybrid Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities. For more information on our company, our brands and our culture visit us at
Vacancy posted 3 days ago
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