Director of Marketing

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

We are seeking a Director of Marketing to lead strategic initiatives that drive revenue growth, deepen customer relationships, and expand our supplier network. This role blends strategic planning with hands-on execution across customer lifecycle marketing, sales enablement, event and tradeshow marketing, and supplier marketing.

Responsibilities

Customer Lifecycle Marketing

• Serve as the marketing stakeholder of the Xometry customer journey strategy—from first-order to engagement and retention, including upsell, and advocacy.
• Design and execute segmented, multi-channel campaigns to drive repeat purchases, upsells, and long-term loyalty.
• Leverage customer data and behavioral insights to optimize touchpoints, reduce churn, and improve lifetime value.
• Partner with Product, Sales, and Marketing counterparts to deliver an integrated, personalized customer experience.

Sales Enablement

• Partner with Sales leadership to develop tools, content, and programs that help teams convert leads and drive expansion.
• Build messaging frameworks, pitch decks, case studies, and competitive insights to strengthen sales conversations.
• Track sales enablement effectiveness through usage and continuously refine resources for maximum impact.

Supplier Marketing

• Evolve marketing programs to attract, retain, and engage suppliers in the Xometry network.
• Create campaigns and educational content to help suppliers grow capabilities, win more orders, and improve performance.
• Collaborate with Operations and Product teams to align messaging and highlight supplier value.

People Leadership

• Manage, mentor, and develop a team of 5 existing direct reports across the marketing functions covered in this scope
• Set clear goals, provide regular feedback, and support career growth for team members.
• Foster a collaborative, innovative, and results-oriented team culture.
• Allocate resources effectively, balancing team workloads and priorities.
• Lead by example in maintaining high performance standards and accountability.
• Represent marketing as a strong stakeholder in cross-functional projects in collaboration with Product, Operations, Sales and others. 

Qualifications

• Experience : 10+ years in B2B marketing, with at least 6 years in a leadership role; experience in manufacturing, SaaS, or digital marketplace environments strongly preferred.
• Customer Marketing Expertise : Demonstrated success in building and scaling customer lifecycle programs that drive retention, cross-sell, upsell, and advocacy.
• Sales Enablement Skills : Proven ability to develop sales tools, playbooks, and training programs that measurably improve sales performance.
• Supplier/Partner Marketing : Experience creating programs that engage and grow supplier or partner ecosystems.
• Strategic Thinker & Hands-On Executor : Ability to define high-level strategy while rolling up sleeves to drive execution.
• Data-Driven Decision-Making : Proficient in campaign measurement, ROI analysis, and using analytics tools to guide marketing decisions.
• Digital Marketing Tools : Skilled in CRM (Salesforce), marketing automation platforms (HubSpot), and analytics platforms (Google Analytics, Looker, or similar).
• Content & Messaging Development : Exceptional writing and storytelling skills, with the ability to translate technical offerings into clear, compelling value propositions.
• Cross-Functional Collaboration : Adept at working with Product, Sales, and Operations teams to achieve shared goals.
• Leadership & Team Development : Experience managing high-performing teams, mentoring talent, and fostering a results-driven, collaborative culture.
• Budget & Vendor Management : Proven ability to manage multi-channel marketing budgets and negotiate with agencies and event vendors.
• Adaptability : Thrives in a fast-paced, high-growth environment where priorities can shift quickly.

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Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.