Account Director

Award winning, full service Advertising Agency in Downtown Tampa is seeking an Account Director to join our innovative team. We are a group of kick ass entrepreneurial team members who collectively gather to develop strategies that drive action. Our diverse team is currently composed of 90+ individuals and we continue to grow. PPK is a creative force that pushes the limits and takes risks, encouraging out of the box thinking and doing the unexpected. We’re not only creative, but we are doers who continuously motivate and inspire each other to accomplish a vision from start to finish. It’s our drive and ability to inspire and execute that has brought us the success and growth we are experiencing.

The Account Director is responsible for leading strategic business planning, creative strategy and execution, large-scale productions, marketing campaigns and agency financials. This role is able to develop meaningful and trustworthy relationships with all ranks on the client-side and agency-side. The Account Director possesses strong team supervision and development skills and orchestrates cross functional teams to achieve strong client results, participates in the hiring and personnel selection process, and is accountable for the performance and development of direct reports. The AD is a marketing expert; fluent across integrated media, production, and an industry expert for each client’s business. The AD must work well with other department leadership to help the agency uncover objectives and deliver on clients’ business needs. This person crafts appropriate strategies and identifies tactics to help achieve client objectives and coordinates delivery of multiple products and services to each client. The Account Director is the primary lead on written POVs and presentations, creating and interpreting basic analysis, and identifying opportunities for more advanced analysis. As the team leader, this role must manage processes effectively and profitably, and seek to make contributions beyond basic job requirements to help fuel agency and team growth (e.g. account growth, new business, thought leadership/industry perspectives, speaking engagements, recruiting).

The Account Director will be expected to represent the agency directly with the client by working effectively with technical directors, data analysts, front-end and back-end developers, social media strategists, media planners, digital media buyers, video editors and content developers, creative directors, art directors and copywriters. This role requires passion for the business and the service of advertising, and has a persistent focus on helping the agency create and execute award-winning work.

RESPONSIBILITIES:

• Lead all aspects of the client business providing superior customer service while maximizing business opportunities.
• Lead and manage all strategic channel planning activities associated with the assigned account(s).
• Establish and grow a strong relationship with multiple senior clients stakeholders through a demonstration of industry knowledge and of the application to business challenges.
• Effectively lead multiple projects and initiatives simultaneously; troubleshoot and mitigate risks, as well as ensure effective communication around the plans.
• Schedule, organize and facilitate client campaign initiatives across all agency channels; hold regular internal meetings to effectively guide client conversations to ensure clarity and productivity.
• Develop and maintain excellent relations with internal teams to ensure successful execution of projects and budget management within a positive working environment.
• Demonstrate confidence, authority and level-headed decision-making.
• Manage proposal development, project management, financial projections and forecasting.
• Monitor results and analytics on campaigns and client business performance.
• Prepare and/or supervise thorough, accurate and timely client presentations, job starters, change orders, creative briefs, media plan requests (online and offline), buy authorizations and timelines.
• Lead your teams to obtain all required client approvals.
• Lead and plan large-scale productions, working closely with Agency Producers.
• Willingness to lead and execute on an account with shared Project Manager and shared Group Account Director.
• Review monthly billing to check against project estimates and ensure accuracy.
• Develop monthly budget recaps to ensure agency programs adhere to client budgets.
• Contribute to agency new business efforts to build additional business for your group.

REQUIREMENTS:

• Minimum of 8 years of experience in a full-service agency and demonstrated account leadership experience.
• Minimum of a bachelor’s degree in marketing, advertising or public relations.
• Proven track record of client and team success; Proven ability to lead multiple agency accounts and/or integrated Agency team groups.
• Experience in relationship management or account management with close involvement in delivery of work and growing service offerings within an account.
• In-depth knowledge of digital marketing programs such as TV, print, radio and OOH.
• Experience in procuring primary research and leveraging insight in brand strategy.
• Thorough understanding of creative development and production process for both traditional and digital media-based programs.
• Experience valuating agency services and ability to manage team and project budgets to ensure agency profitability.
• Experience in developing and presenting client presentations.
• Experience in composing and delivering written project and scope proposals.
• Ability to manage multiple projects at one time and in a fast-paced environment.
• Experience in compiling, documenting and communication of client requirements to internal stakeholders.
• Strong written and verbal communication skills.
• Strong presentation/public speaking skills.
• Strong analytical abilities and the ability to carefully manage details.
• Ability to focus and work under pressure during tight deadlines with humor, tact and professionalism.
• Must be computer literate with proficiency with MS Word, MS Excel, MS PowerPoint, and G-Suite with the ability to learn new computer system.
• Must complete a pre-employment drug screening and background.

BENEFITS:

• Medical, Dental and Vision
• 401k
• Paid Time Off
• Relaxed work environment
• Growth and Advancement Opportunities
• Hybrid work schedule

*PPK does not discriminate based on race, sex, color of hair, skin art, cats or dogs, toilet paper over or under, pineapple on pizza, or whether you believe that Die Hard is a Christmas movie or not. We welcome all ideas, individuals, characters and backgrounds. That’s what makes us a successful functioning team of creators, making a difference in our community.

Salary Range: $96,000.00-$125,000.00