Media Buying Specialist

Media Buying Specialist

Remote

6 month contract to begin

Overview

We are seeking a highly analytical and execution-oriented Media Buying Specialist with deep expertise in performance marketing, paid media optimization, and campaign analytics. This individual will serve as an internal subject matter expert, driving media insights, optimization opportunities, and strategic recommendations while partnering closely with external agencies.

Key Responsibilities

Media Buying & Platform Expertise

• Possess deep, hands-on media buying experience, ideally gained in an agency environment.
• Demonstrate strong working knowledge of major advertising platforms and tools, including DV360, AI max, Google Ads, YouTube, TikTok, Reddit, and other leading paid media ecosystems.
• Additional experience with regional platforms (e.g., Shopee, LINE, or similar) is a plus.
• Able to independently manage campaign fundamentals, including:
  • Keyword strategy and maintenance
  • Bid management and optimization
  • Conversion tracking and funnel monitoring
  • Creative coordination and agency handoffs

Performance Analysis & Optimization

• Conduct in-depth analysis of campaign performance to identify drivers of success and areas for improvement.
• Evaluate keyword effectiveness, bidding strategies, market-level opportunities, audience performance, and channel mix.
• Navigate advertising platforms directly to uncover trends, generate actionable insights, and recommend optimization strategies.
• Translate campaign findings into recommendations that influence go-to-market strategies, onboarding experiences, customer acquisition programs, and product roadmap decisions.
• Fill analytical gaps left by agency partners by providing deeper performance insights and optimization recommendations.

Data Analytics & Measurement

• Strong analytical skills with the ability to connect acquisition performance to downstream user behavior and business outcomes.
• Analyze user acquisition and conversion funnels across channels and touchpoints.
• Identify high-performing audience segments, customer verticals, and growth opportunities.
• Leverage data to understand customer journeys and develop recommendations that improve conversion efficiency and ROI.

Cross-Functional Impact

• Operate autonomously in a fast-paced environment with evolving priorities.
• Support multiple products, markets, and lines of business rather than focusing on a single area.
• Partner effectively with marketing, product, analytics, and agency stakeholders to drive business outcomes.

Preferred Qualifications

• Experience within a leading technology company or high-growth digital organization is preferred.
• Alternatively, candidates with strong agency-side media buying experience and a proven track record of optimization and analytical excellence will be considered.
• Experience working with high-scale, data-driven performance marketing programs.

Why This Opportunity?

• Influence media strategy within a highly innovative and data-driven organization.
• Help shape go-to-market decisions through data-driven insights and performance optimization.
• Gain exposure to cutting-edge marketing tools, platforms, and AI-driven technologies.
• Opportunity to expand beyond campaign execution into strategic media leadership and business impact.

Job Type & Location

This is a Contract position based out of Menlo Park, CA.

The pay range for this position is $60.00 - $80.00/hr.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following:
• Medical, dental & vision
• Critical Illness, Accident, and Hospital
• 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
• Life Insurance (Voluntary Life & AD&D for the employee and dependents)
• Short and long-term disability
• Health Spending Account (HSA)
• Transportation benefits
• Employee Assistance Program
• Time Off/Leave (PTO, Vacation or Sick Leave)

This is a fully remote position.

This position is anticipated to close on Jul 23, 2026.

About TEKsystems

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

About TEKsystems and TEKsystems Global Services

We’re a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We’re a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We’re strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We’re building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

San Francisco Fair Chance Ordinance: Pursuant to the San Francisco Fair Chance Ordinance, for all positions located in the city and county of San Francisco, we will consider for employment qualified applicants with arrest and conviction records.

Massachusetts Lie Detector: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Use of Artificial Intelligence (AI): We may use Artificial Intelligence (AI) to support parts of our hiring process, including sourcing, screening, and evaluating candidates. AI helps assess applications and qualifications, but final decisions are made by our hiring team. By applying, you acknowledge and agree that your application may be reviewed using AI tools.