E-Commerce & CRM Specialist

E-Commerce & CRM Specialist Hourly FT New York, NY, US Salary Range: $34.00 To $38.50 Hourly The E-Commerce & CRM Specialist supports the execution and optimization of Baccarat’s digital commerce and customer engagement activities in North America. This role is responsible for day‑to‑day site operations, CRM campaign execution, and performance tracking, working closely with global teams, marketing, and retail to ensure a consistent and elevated client experience across channels. This role focus on execution, coordination, and continuous improvement. 1. E-Commerce Operations & Site Management Maintain and update the U.S. e-commerce site (content, product setup, pricing, launches) Execute global campaigns and adapt for the North America market Perform regular site QA checks to ensure accuracy and functionality Coordinate with Operations to ensure product availability and inventory accuracy 2. CRM Campaign Execution & Client Engagement Execute CRM campaigns (email, lifecycle, client engagement) in partnership with global CRM and marketing teams Manage campaign calendars and ensure timely deployment Support segmentation, targeting, and personalization efforts Partner with Retail to support clienteling tools and usage Manage product assortments and merchandising updates on site Coordinate content updates (copy, imagery, launches) Ensure consistency across site experience and brand positioning 4. Performance Tracking & Reporting Monitor key KPIs: Traffic Conversion Revenue CRM engagement Prepare regular reports and highlight trends or issues Recommend improvements based on performance insights Strong execution and organizational skills Analytical mindset with attention to detail Ability to manage multiple workstreams simultaneously Collaborative approach across Retail, Marketing, HQ, and agencies Understanding of e-commerce and CRM fundamentals Qualifications 3-5 years of experience in e-commerce, CRM, or digital marketing Experience working with CMS platforms, CRM tools, and analytics (Salesforce, GA, etc.) Experience in retail, luxury, or consumer brands preferred Bachelor’s degree in business, marketing, or related field #J-18808-Ljbffr Baccarat