Manager, Marketing - Basketball

YOUR MISSIONResponsible for the management, implementation & activation of PUMA North America basketball initiatives Increase PUMA brand awareness, visibility, and desirability by developing and executing compelling, on brand commercially relevant marketing plans that ultimately drive demand for PUMA product. Partner with cross-functional team members to develop integrated omni-channel marketing plans Manage collaboration partners, agencies and freelance relationships as needed to achieve business goals. Support Marketing Leadership Team on all aspects of the Go-To-Market Process Proactively leverage data, market insights, marketing tools and the spectrum of marketing channels to develop and execute impactful strategic recommendations Develop and manage brand activation strategies including events, sponsorships, etc. that are tied to regional initiatives and the key accounts Work cross-functionally throughout the organization with sales, merchandising and marketing to effectively develop, partner on and manage campaigns that tell brand stories and generate sales. Accountable for the day-to-day management of the North American basketball marketing budgets YOUR TALENTBachelor’s degree in Marketing and/or Communications. 5+ years of brand, product or retail marketing. Strong knowledge of sneaker, basketball, music and fashion industries. Strategic and creative thinker who is outgoing and an effective communicator. Must possess strong presentation skills. Excellent writing and organization skills a must. Proven ability to work independently with limited day-to-day direction. Must be detail oriented, resourceful, self-motivated and proactive. Working knowledge of social media platforms. 10 -15% Travel. SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.For additional information, please contact: View email address on click.appcast.io: PUMA Boston International Office (PNA)Type: Full time