New Business Analyst II 4P/652
4P Consulting Inc.
New Business Analyst II
Location: Atlanta Hybrid Contract- 3 Years Client- Southern Company
Position Overview
We are seeking a results-driven New Business Analyst II with 510 years of experience to identify, evaluate, and pursue strategic growth opportunities.
This role focuses on market research, financial analysis, client engagement, and cross-functional collaboration to expand market presence and drive revenue growth. The ideal candidate has a strong business acumen, analytical mindset, and a proven track record in business development or strategic consulting.
Key Responsibilities
Market Research & Competitive Analysis
- Conduct in-depth market research to identify: New business opportunities, Industry trends, Competitive positioning
- Analyze market data to support strategic decisions.
Strategic Planning
- Develop and execute strategic growth initiatives.
- Identify new revenue streams and expansion opportunities.
- Support long-term business planning and roadmap development.
Client & Partner Engagement
- Cultivate and maintain strong relationships with existing clients.
- Identify and engage potential clients, partners, and stakeholders.
- Represent the organization in discussions and negotiations.
Business Development & Lead Generation
- Identify and evaluate new business prospects, partnerships, and potential collaborations.
- Generate leads through networking, prospecting, and outreach initiatives.
- Explore M&A opportunities when applicable.
Proposal & Presentation Development
- Prepare compelling proposals, presentations, and pitch materials.
- Present strategic recommendations to leadership and external stakeholders.
Financial & Risk Analysis
- Conduct financial analysis to assess profitability and ROI of new initiatives.
- Evaluate risk and business impact of potential ventures.
Negotiation & Contracting
- Negotiate contracts and partnership agreements.
- Ensure mutually beneficial terms and strategic alignment.
Project & Initiative Management
- Oversee implementation of approved business initiatives.
- Coordinate cross-functional teams to ensure successful launch and execution.
Reporting & Performance Tracking
- Track key metrics related to business development efforts.
- Provide reporting and recommendations to leadership.
Required Qualifications
- Bachelor's degree in: Business, Marketing, Finance, Related field
- 510 years of experience in: Business development, Strategic consulting, Growth strategy roles
- Proven track record of identifying and closing new business opportunities.
- Strong financial analysis and business modeling skills.
- Excellent communication, presentation, and negotiation abilities.
- Experience using CRM and market research tools.
Preferred Qualifications
- MBA or advanced degree.
- Experience in regulated or enterprise environments.
- Experience supporting mergers and acquisitions initiatives.
- Familiarity with enterprise-level sales cycles.
Core Competencies
- Strategic thinking
- Analytical problem-solving
- Relationship building
- Financial acumen
- Negotiation expertise
- Results-driven mindset
- Strong executive communication
Impact of the Role
The New Business Analyst II plays a critical role in driving revenue growth, expanding market presence, and shaping strategic direction. This role directly influences organizational success through data-driven opportunity identification and execution excellence.
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