Digital Intelligence Strategist

Marathon Strategies is an independent communications and research firm that helps corporations, industry associations, coalitions, brands, and nonprofits realize their organizational goals and manage complex reputational challenges. Marathon’s strength is rooted in developing high-quality, research-driven content at speed and then delivering it to target audiences to effectively shape public discussions of our clients and their issues. We create and deliver content across any platform, from traditional earned media to original videos, infographics, and paid media that can be digitally disseminated and shared on social media. Our clients work with us because we are established but nimble in our approach, operating at speed but with intelligence and thoughtful counsel. Our team works at Marathon because we are intellectually stimulated by our coworkers, energized and challenged by our client work and valued for the unique perspectives that we each bring to the firm. We are headquartered in New York City, with offices in Washington, D.C., and Albany and team members around the country. This position will be operating hybrid from our DC or New York offices. This position will be responsible for managing digital intelligence and social listening programs across a portfolio of client accounts. The Digital Intelligence Strategist will design measurement frameworks, analyze cross-channel performance, and translate data into actionable insights that inform communications, reputation, and marketing strategies. This role will partner closely with Communications and Digital teams to deliver integrated intelligence solutions, oversee reporting quality, and help clients make data-driven decisions. Objectives Intelligence Program Management : Lead social listening, media monitoring, and digital intelligence programs across a portfolio of client accounts, ensuring high-quality insights and timely deliverables. Measurement & Strategic Insights : Design listening and measurement frameworks tailored to client objectives, analyze cross-channel performance, and translate intelligence into actionable recommendations that inform communications and campaign strategy. Reporting & Analytics: Build executive-ready dashboards, automated alerts, and standardized reporting frameworks while tracking KPIs and identifying optimization opportunities across paid, earned, owned, social, and search channels. Platform & Technology Management: Manage social listening, media monitoring, SEO, and analytics platforms across client accounts, evaluate new intelligence tools and data sources, and apply emerging AI and analytics technologies to enhance client outcomes. Client Partnership : Build strong client relationships by presenting insights, managing expectations around deliverables and timelines, and recommending strategic responses based on intelligence findings. Team Collaboration & Development : Partner with Communications teams to integrate earned media monitoring with digital intelligence efforts, provide day-to-day guidance and mentorship to Digital and Intelligence Associates, and collaborate with senior leadership to continuously improve Marathon's intelligence offerings. Job Requirements Bachelor's degree in communications, public relations, marketing, journalism, political science, data analytics, or a related field; equivalent experience considered. 5–7 years of experience in digital intelligence, social listening, analytics, communications, public affairs, marketing, or a related field. Experience leading social listening, media monitoring, competitive intelligence, and digital analytics programs for multiple client accounts. Experience designing measurement frameworks and translating qualitative and quantitative data into strategic recommendations for clients. Experience building executive dashboards, automated reporting, and performance summaries using visualization tools such as Tableau, Power BI, or Looker Studio (Google Data Studio). Experience with media monitoring, social listening, and analytics platforms such as Brandwatch, Meltwater, Talkwalker, Cision, Sprinklr, Signal AI, or similar technologies. Experience with SEO strategy, keyword research, search trend analysis, and SEO platforms such as SEMrush, Ahrefs, Google Search Console, Moz, or similar tools. Understands how search behavior, audience insights, competitive intelligence, and social listening inform integrated communications, reputation management, and content strategy. Experience leveraging AI-powered analytics, automation, and emerging intelligence technologies to improve reporting and strategic insights. Strong project management skills with the ability to manage multiple client engagements, prioritize competing deadlines, and maintain high-quality deliverables. Excellent written, verbal, and presentation skills with experience communicating complex data to both technical and non-technical audiences. Experience mentoring junior team members, providing day-to-day guidance, and contributing to a collaborative, high-performing team environment. Strong analytical thinking, curiosity, and problem-solving skills with a passion for emerging trends in digital intelligence, communications, and analytics. #J-18808-Ljbffr Marathon Strategies LLC