Director of Marketing
Love Your Bath LLC
Job Description
Job Description
We are seeking a Director of Marketing to lead the organization's marketing efforts and ensure qualified leads are generated for our sales team. If you have experience in B2C lead generation, field marketing, and call center management; can analyze metrics to optimize marketing spend; and have leadership qualities that motivate the team to excel, we would love to meet you! Must have experience in Home Improvement Marketing!!
The team in our Call Center will reach out to the leads generated by campaigns to qualify prospects and set appointments. You will build an event marketing team that will participate in events throughout Central Florida to engage with the public and generate leads face-to-face. Your ability to work with partners and technology will take our company to the next level.
Essential functions for the role:
- Act as the steward of the Love Your Bath brand
- Optimize Digital, Mass Media, Print, Direct Mail, and other lead generation sources
- Ensure that CRM data is accurate and consistent with proper lead attribution
- Manage marketing budgets efficiently to get the most out of each campaign while minimizing costs
- Report results to the team and project future lead flow using data-driven insights
- Assist the Call Center Manager with call center operations, develop Field Marketing teams, and collaborate with agency partners and lead gen vendors
- Ensure a fun & productive culture throughout the department
Does this sound like a role you could sink your teeth into? Do you have experience in direct response advertising or in the home improvement industry? If so, this could be your opportunity to build a world-class marketing department in a thriving company!
Job Type: Full-time
Experience:
- Lead Generation Marketing: 4 years (Required)
- Home Improvement Marketing: 2 years (Required)
Work Location: In person
Company Description About Us:
Love Your Bath LLC is one of Florida’s fastest-growing bath and shower remodeling companies and the exclusive dealer for Jacuzzi® Bath Remodel. We specialize in premium, custom bath and shower systems installed in as little as one day.
Company Description
About Us:\r\nLove Your Bath LLC is one of Florida’s fastest-growing bath and shower remodeling companies and the exclusive dealer for Jacuzzi® Bath Remodel. We specialize in premium, custom bath and shower systems installed in as little as one day.\r\n\r\nOur success is built on delivering an exceptional customer experience—from the first consultation to the final installation. We are looking for sales professionals who take pride in their craft, represent our brand professionally, and know how to guide customers to make confident decisions.
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