Executive Director

Position Overview The Executive Director leads all community staff and creates a positive, safe work and living environment. This role reports to the Regional Vice President and is responsible for overall community performance across marketing, finances, operations, resident care, staff management, and compliance. Key Business Areas Morning Pointe has identified key business areas that delineate the Executive Director’s responsibilities. Not all aspects of the role are listed here. Marketing And Community Relations Lead sales efforts, maintain target census, and implement external marketing plans. Set and execute sales goals and initiatives based on the company’s sales program; ensure community meets sales KPIs. Participate in events, marketing efforts, special programs; conduct tours for prospective families and residents. Train Directors and receptionists to conduct tours in the Executive Director’s absence. Create, maintain, and ensure a positive environment throughout the community for residents, family, friends, and team members. Promote a positive image and build relationships to ensure favorable community relations. Maintain current competitive analysis to inform budgeting and preserve competitive knowledge. Participate in all new resident move‑ins, including contract signing. Financial Performance Review community revenue reporting at least monthly; manage budget and analyze financial statements. Accountable for meeting Net Operating Income (NOI) goals and budgeted revenue goals; review rent roll monthly. Implement monthly departmental budgets and ensure spend‑downs are maintained. General / Leadership Demonstrate high moral and ethical values. Supervise all aspects of operations including marketing, staffing, resident care, budgeting, safety, and maintenance. Promote resident capabilities through coordinated operations and programming. Ensure resident rights are well established and maintained. Implement policies, procedures, and programs within state regulations and company policies. Monitor satisfaction, review complaints and grievances, and report actions taken. Lead strategic planning to align with corporate goals. Provide leadership, training, and direction to the community leadership team; create annual development plans. Inform supervisors and corporate associates of concerns related to community, residents, or staff. Recognize and promote a positive, engaging culture for team members, residents, and families. Maintain a safe working environment and ensure supplies and equipment are available for daily operations. Obtain required Continuing Education Units to maintain state administrative license; attend required training and workshops. Staff Management Recruit, hire, retain, and coach high‑quality teams. Implement the staffing model and schedule labor hours consistent with the model, minimizing overtime. Provide leadership and feedback to all Directors on departmental operations. Lead staff meetings and conduct regular operation meetings with Directors. Maintain a cohesive team environment among departments. Ensure new hire orientation and monthly in‑service training for all associates. Direct and evaluate management team during the 90‑day training period and annually. Approve associate counseling and disciplinary actions. Maintain and preserve personnel files and record retention systems. Review and approve bi‑weekly payroll processing and ensure documentation. Administer Workers’ Compensation and Unemployment Compensation programs. Ensure coverage for Manager on Duty program. Establish reporting protocols in the Executive Director’s absence. Operations And Compliance Ensure compliance with local, state, and federal regulations; notify management of visits by state officials. Support and implement all company programs. Approve all move‑ins and move‑outs. Assist in preparing financial reports as requested. Maintain records and investigate all incidents, accidents, or complaints. Maintain mandatory information, contracts, files, and postings. Approve billing before forwarding to Home Office. Maintain community Disaster Recovery Plan(s). Ensure residents, visitors, and associates follow state regulations, company policies, and guidelines. Monitor daily resident care and enforce quality assurance programs. Establish positive rapport with local and state agencies; keep community survey‑ready. Resident Care Coordinate and implement programs such as hydration, fall prevention, exercise, and others. Ensure Director of Nursing fosters strong relationships with residents and families for care plan development. Participate in care plan conferences with the Director of Nursing. Coordinate ancillary services such as podiatry, dentistry, therapies, and pharmacy consultation. Resident Engagement Develop creative activity programming focused on healthy aging and resident preferences. Train associates on the purpose of activity programming and special programs. Contribute to the activity calendar and distribute newsletters. Dietary Services Collaborate with the Food Service Director to meet food cost, quality, and resident satisfaction goals. Communicate resident dietary feedback to appropriate regional or corporate teams. Asset Management Maintain community, grounds, and property to the highest standard through preventive maintenance. Conduct community rounds with the Maintenance Director. Ensure timely completion of work orders for safety and satisfaction. Participate in emergency drills and ensure staff understand emergency actions. Knowledge, Skills And Abilities Demonstrated leadership record of success. Effective communication with associates, residents, family, guests, vendors, and the community. Excellent written and verbal communication, organizational, and time‑management skills. Intermediate computer skills (Word, Excel, PowerPoint, Outlook, Windows). Passion for working with seniors. Knowledge of customer service principles. Understanding of Morning Pointe’s mission. Other Expectations Perform other related essential duties as assigned. Occasional travel; valid driver’s license and proof of insurability required. Education And Experience Requirements Bachelor’s degree in business administration, health care administration, or a related field; licensure required by state if applicable. Minimum of two (2) years of supervisory and management experience. Minimum of two (2) years in a senior living environment or equivalent professional experience. Required experience as an Executive Director in a healthcare setting. Physical Demands Frequent lifting, carrying, pushing, pulling, stooping, bending, turning, and stretching. Finger and hand dexterity required. Visual and hearing acuity essential. Ability to understand and carry out written and oral instructions; basic mathematical computations necessary. #J-18808-Ljbffr