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Regional Product Manager

BASF Corporation

Regional Product Manager> Apply now

WELCOME

If you're someone who inspires others, owns their impact and wants to elevate what they do, you'll fit right in.

Until July 1, our business was part of BASF. As part of the current transition, all job listings and the application process are still hosted on the BASF platform and therefore fully presented in BASF branding.

Please do not be confused by this: All roles are positions at Surventis, and your application will be submitted to us.

At Surventis, we go beyond the surface - in everything we do. We put customers at the center, think one step ahead, and develop solutions that create real value and lasting partnerships.

We inspire each other to think further, take ownership of our work, and constantly push to elevate what's possible. If you bring your full self, challenge the obvious answer, and want to grow with a team that means it - this is your place.

M ain Areas of Responsibilities and Key Activities

  • Product Portfolio Management : Develop and implement technology toolbox to optimize products, drive consolidation, and facilitate knowledge sharing among countries. Steward project proposals and manage PhaseGate projects.

  • Strategic Marketing Projects : Lead marketing initiative for the Indian automotive market focused on profitable and sustainable growth. Conduct market analysis, optimize technology portfolios, and develop tailored product offerings.

  • Pricing Management : Define and implement regional pricing policies, propose pricing actions, and ensure adherence to KAM Business Rules for margin management.

  • Strategy Development : Build regional strategies for different coatings layers, define milestones, and promote collaboration across countries.

  • Business Development : Act as the key contact for 2W accounts, identify opportunities, and support business restructuring efforts.

  • Sales and Key Account Management : Drive growth and optimize sales turnover in the 2W segment, identifying areas for improvement and monitoring product performance. Recommend enhancements to sales and distribution efficiency in line with regional strategies.

  • Cross functional Collaboration with Customization Lab, global /regional Product Management, Technical Project management, Supply Chain, and Key Account Managers to ensure short- and long-term growth and profitability improvements across all coatings layers

  • Localization - Evaluate & implement localization of critical raw materials

  • Define organic measures for complexity reduction and profitability improvement, e.g. introduction of local sourcing, toll manufacturing of finished goods, raw materials and intermediates, consolidation of RMs/intermediates/Finished goods technologies etc.

  • Collaborate with Labs & Key Accounts Management for Introduction and Implementation of new products and technology like High Solids, low-cost mono coats

Job Skills:

  1. Should be able to collaborate with region and global teams based on project needs

  2. Should be able to think strategically for the division to lay out plans for future growth and profitability, and execute them

  3. Product knowledge; Knowledge of application technique, commercial acumen

  4. Communication & Collaboration skills

  5. Investment and R&D project business case preparation

Job Requirements (m inimum requirement to carry out the work)

Edu c a t i o n

  • Incumbent should be preferably a postgraduate (Chemicals or related field)

  • A degree in Business Management will be an added advantage

W o r k in g Experience

  • The incumbent should have more than 15 years' experience in Automotive or Chemicals sector. Experience in Leading teams preferred

T e c hn i c a l & Professional Knowledge

  • Knowledge of financial KPIs, with the ability to analyze P&L data and setup business cases

  • Knowledge in Coatings product formulations, applications, OEM specifications, raw materials and manufacturing process is preferred

  • The job requires travelling across the countries

About Us

Learn more about Surventis and our business here - Surventis | Automotive & Industrial Coatings and Surface Solutions (

Diversity is our greatest strength!

Become a part of our winning formula for success and help shape the future with us. Join our diverse and inclusive team in India, where we value different perspectives and provide equal opportunities to all employees, irrespective of gender, age, origin, sexual orientation, disability, religion, or belief.

We believe that diversity, equity and inclusion make us stronger and drive innovation, collaboration and sustainable success.

[[LEGAL_ENTITY_OBJ]]

Notice regarding responsibility and data processing

The job offers published on this platform relate exclusively to positions at.

BASF Group operates this platform solely as a technical service provider under a Transitional Service Agreement following the divestment of the Coatings division, effective July 1st 2026, now Surventis.

The employer and contracting party for the advertised positions is exclusively.alone is responsible for the content of the job adverts and the decision regarding applications.

Data Protection

The processing of your personal data is carried out byas the controller within the meaning of any applicable data privacy laws.

BASF Group acts as a technical service provider in this respect and processes data exclusively on behalf of.

Further information can be found in the privacy policycoatings privacy policy incl. Contact details ( .

Apply now

USA

BASF India Coatings Private Limited

Marketing & Sales

Permanent

138441

Marketing and Sales

India

Work model: On-site

Vacancy posted 10 hours ago
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