Marketing Specialist-Trade Show & Events

Our Opening and Your Responsibilities Responsible for managing domestic trade shows and events for the Product Inspection Division and supporting Demonstration Bus Program. The successful candidate will have strong knowledge of industry best practices and be skilled at communication and project management. The person in this role will have a dotted line reporting to the Marketing Operations Manager for the Demonstration Bus program. Assist the Marketing Communications Manager with planning and executing trade shows, conferences, and events ranging from 10x10 booths to cross-divisional exhibits up to 5,500 sq. ft. Coordinate all event logistics, including booth space reservations, directory listings, online promotions, and timely placement of vendor orders to meet discount deadlines Manage attendee coordination, including registration, hotel room blocks or recommendations, meeting room setup, and booth staffing schedules Identify and manage installation and dismantle (I&D) teams; support on-site setup, staffing, and teardown as needed Partner cross-functionally with internal teams and external vendors (graphic designers, exhibit houses, printers, and leadership) to deliver events aligned with business objectives and budgets Collaborate with product line managers to identify equipment and demo needs; ensure all materials and deliverables are completed on schedule Support development of event themes and integrated marketing campaigns with the Marketing Communications Manager Coordinate creation of booth layouts, exhibit graphics, signage, videos, demo products, and supporting materials Develop and distribute detailed event communication packages to attendees and stakeholders Work with leadership to define lead generation goals; manage on-site lead capture, track performance against targets, and route leads to the processing team Plan and execute company-hosted events, including venue selection, space booking, transportation, catering, decor, giveaways, signage, badges, and full event setup/teardown Support the Demonstration Bus Program, including project management of annual updates (equipment retrofits, literature, videos, giveaways) Manage operational requirements for the demo bus, including annual registration (plates/tags), insurance documentation, scheduling, and Canadian border crossing paperwork Coordinate with sales teams to schedule customer visits, build appointment calendars, distribute marketing communications, and send follow-up surveys Partner with Service Dispatch to schedule technicians for demo bus maintenance and repairs Ensure compliance with regulatory requirements, including coordination with Radiation Safety for state regulations Maintain trade memberships and directory listings Manage marketing asset inventory, including warehouse organization (6S standards), shipping/receiving, and promotional item sourcing, ordering, and storage Perform other related duties as needed What You Need to Succeed BA or BS Degree in Marketing, Business Administration, Communications, or related field preferred 5+ years of experience tradeshow coordination Keen attention to detail Excellent project management skills Ability to influence others in cross functional positions to provide deliverables by deadlines Excels at written and verbal communication and follow up with colleagues Ability to work in a fast-paced environment and with multiple projects, maintain schedules and meet deadlines Ability to take direction from management and work autonomously and/or on a team Ability to travel approximately 4-6x per year Our Offer to You Medical, dental and vision care coverage and a 401(k) savings plan with company matching - all starting on date of hire Tuition reimbursement, employee wellness programs, plus other perks and discounts Parental and caregiver leave policies All the usual benefits such as paid time off, flexible spending, short-and long-term disability, basic life insurance, business travel insurance, Employee Assistance Program, and domestic partner benefits Global market strength and worldwide leadership in weighing A brand name that is identified worldwide with precision, quality, and innovation Thousands of patents, design and innovation awards A commitment to extraordinary service on our state-of-the-art equipment About Mettler Toledo METTLER TOLEDO is a global leader in precision instruments and services. We are renowned for innovation and quality across laboratory, process analytics, industrial, product inspection, and retailing applications. Our sales and service network is one of the most extensive in the industry. Our products are sold in more than 140 countries, and we have a direct presence in approximately 40 countries. For more information, please visit Equal Opportunity Employment We are an equal opportunity employer and value diversity at our company. We give consideration for employment without regard to race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity, genetic information, protected veteran status, or any other protected classification. You can find more details in the Equal Employment Opportunity Policy. If you'd like more information about your EEO rights as an applicant under the law, please click here. #J-18808-Ljbffr METTLER TOLEDO