Head of Growth / Head of Commercial

The Head of Sales & Marketing will lead commercial growth and brand development for Green SM in the U.S., driving both B2B partnerships and customer acquisition. This role plays a critical part in scaling operations, optimizing marketplace performance, and building a strong, trusted brand in a new market. Key Responsibilities 1. Sales & Business Development (B2B) Drive B2B sales by acquiring and managing strategic partners and corporate clients Negotiate, close, and expand commercial partnerships to maximize revenue Manage client relationships, including contract performance, retention, and receivables Identify opportunities to enhance product offerings and increase contract value Lead execution of B2B go-to-market strategy in the U.S. 2. Marketplace & Operations Optimization Monitor and manage supply-demand balance across the marketplace Design and execute pricing and promotional programs to optimize market efficiency Leverage data analytics and on-ground insights to detect, prevent, and address fraud Collaborate with global and cross-functional teams to develop scalable anti-fraud solutions and marketplace improvements 3. Growth Marketing & CRM Drive user growth through strategic partnerships and acquisition campaigns Optimize customer and driver journey across digital platforms (app/web) Design and implement engagement programs (gamification, loyalty, retention campaigns) Manage CRM channels including push notifications, email marketing, and lifecycle campaigns 4. Brand Marketing & Communications Plan and execute integrated marketing campaigns, ensuring quality and timelines Manage social media presence and community engagement Monitor and handle potential PR or communication issues, ensuring proper escalation and response Plan and execute influencer (KOL/KOC) partnerships and media collaborations Key Requirements Proven experience in Sales, Business Development, or Marketing, preferably in mobility, tech, or platform businesses Experience with SQL, Snowflake and data processing tools Strong track record in B2B partnerships and revenue growth Experience managing marketplace dynamics (supply-demand, pricing, promotions) is a strong plus Data-driven mindset with ability to translate insights into actions Experience in digital marketing, CRM, or growth marketing Strong stakeholder management and cross-functional collaboration skills Ability to thrive in a fast-paced, high-growth, and ambiguous environment Willingness to be hands‑on and build from 0→1 in a new market #J-18808-Ljbffr GSM | XanhSM Co.,LTD