Amazon Channel Program Manager

Job Description

Job Description

Join the Sleep Fitness Movement

At Eight Sleep, we’re on a mission to fuel human potential through optimal sleep. As the world’s first sleep fitness company, we’re redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience.

Every role at Eight Sleep is a chance to create cutting-edge technology, collaborate with world-class talent, and help shape a future where sleep isn’t passive — it’s a powerful tool for living better. If you’re tired of the ordinary and driven to build at the edge of what’s possible, this is your moment. Join us and lead the movement that’s transforming how the world sleeps and what we’re all capable of when we wake up.

High Standards. No Apologies.

We operate with intensity because our mission demands it. At Eight Sleep, we bring the same mindset as the world’s top performers: focused, relentless, and always pushing to be in the top 1% of our craft. This isn’t a 9-to-5. Our team is deeply committed, often putting in the extra effort — not because we’re told to, but because we’re invested in building something category-defining.

The Role

Eight Sleep is looking for an Amazon Channel Program Manager to own and scale Eight Sleep’s business on Amazon. This person will be responsible for the end-to-end performance of the Amazon channel, including sales targets, channel strategy, marketing initiatives, budget allocation, operational execution, merchandising, account management, and the day-to-day relationship with Amazon account representatives.

This is a highly cross-functional and results-driven role. You will act as the general manager of Amazon for Eight Sleep, owning the channel’s P&L, growth roadmap, execution calendar, and performance reporting. You will work closely with teams across brand, growth marketing, performance media, operations, finance, customer experience, creative, and supply chain to ensure Amazon becomes a high-performing, brand-enhancing growth channel.

The ideal candidate has deep experience managing Amazon as a sales and marketing channel for a premium consumer brand, understands how to balance growth with brand integrity, and is equally comfortable setting strategy, managing budgets, analyzing performance, and driving operational details to completion.

How You’ll Contribute Own Amazon channel performance

• Own the Amazon channel end-to-end, including revenue, profitability, conversion, customer experience, marketing performance, inventory readiness, and operational health.

• Set and deliver monthly, quarterly, and annual sales targets for Amazon.

• Build the Amazon growth roadmap, identifying the key levers to scale the channel while protecting Eight Sleep’s premium brand positioning.

• Develop clear reporting on channel performance, including revenue, traffic, conversion, ad performance, profitability, inventory, customer feedback, and key operational metrics.

• Act as the internal owner and single point of accountability for Amazon results.

Lead Amazon marketing and budget allocation

• Own the Amazon marketing budget and allocate spend across the highest-impact initiatives.

• Build and manage the Amazon marketing calendar, including tentpole moments, product launches, promotional events, seasonal campaigns, and always-on growth initiatives.

• Partner with performance marketing to manage and optimize Amazon Ads, including Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and other relevant paid media opportunities.

• Analyze ROAS, CAC, contribution margin, incrementality, and conversion performance to make data-driven budget decisions.

• Identify opportunities to improve product ranking, organic visibility, search performance, and conversion across the Amazon ecosystem.

Drive merchandising, content, and brand experience

• Own the customer journey on Amazon and ensure product pages, storefront, imagery, copy, reviews, FAQs, comparison charts, and A+ content reflect Eight Sleep’s premium positioning.

• Partner with brand, creative, and product marketing teams to brief and execute best-in-class Amazon content.

• Ensure messaging is accurate, compelling, and consistent with Eight Sleep’s broader brand and product positioning.

• Monitor competitive activity, pricing, merchandising strategies, customer reviews, and category trends to identify opportunities and risks.

• Continuously test and optimize content to improve conversion and customer education.

Manage Amazon operations and account relationships

• Own the day-to-day relationship with Amazon account representatives and internal stakeholders.

• Partner with operations and supply chain to ensure inventory availability, forecasting accuracy, fulfillment performance, and issue resolution.

• Monitor and resolve operational issues related to catalog setup, product listings, suppressed listings, pricing, buy box, compliance, returns, customer service escalations, and fulfillment.

• Build scalable processes to improve channel execution, communication, and accountability across teams.

• Stay ahead of Amazon platform changes, new tools, policy updates, and growth opportunities.

Collaborate cross-functionally

• Work closely with brand, lifecycle, performance media, creative, finance, operations, customer service, product marketing, and supply chain to execute Amazon initiatives with speed and precision.

• Translate Amazon channel needs into clear briefs, priorities, and timelines for internal teams.

• Ensure the Amazon channel is integrated into broader company launches, campaigns, and growth planning.

• Bring data, insights, and customer feedback from Amazon back into the organization to inform future strategy.

What You Need to Succeed

• 5+ years of experience managing Amazon or marketplace channels for a consumer brand, ideally in consumer electronics, premium hardware, health/wellness, home, fitness, or lifestyle.

• Proven track record owning sales targets and delivering measurable growth on Amazon.

• Deep understanding of Amazon Vendor Central and/or Seller Central, Amazon Ads, Amazon DSP, A+ content, storefront management, catalog operations, reviews, merchandising, and marketplace analytics.

• Strong commercial instincts with the ability to manage revenue, budget, profitability, and channel tradeoffs.

• Highly analytical and comfortable building reports, interpreting performance data, and making decisions based on numbers.

• Experience managing marketing budgets and optimizing spend across paid, organic, promotional, and merchandising levers.

• Strong project management skills and ability to drive cross-functional execution across multiple teams.

• Operationally excellent, with strong attention to detail and the ability to identify and solve issues before they become blockers.

• Strong communication skills and ability to influence internal stakeholders and external partners.

• Bias for action, high ownership, and comfort operating in a fast-moving, high-performance environment.

• Passion for building a premium consumer brand and improving people’s health through better sleep.

Nice to Have

• Experience scaling Amazon for a premium DTC brand.

• Experience with high-consideration products, hardware, connected devices, or products with complex customer education needs.

• Experience managing Amazon product launches, Prime Day, Black Friday/Cyber Monday, and other major retail moments.

• Familiarity with Amazon attribution, incrementality analysis, retail media measurement, and profitability modeling.

• Experience working with global Amazon marketplaces.

Why join Eight Sleep?

Innovation in a culture of excellence

Join us in a workplace where innovation isn’t just encouraged - it’s a standard. Our flagship product, the Pod, is a testament to our culture of excellence, beloved by hundreds of thousands of customers worldwide. At Eight Sleep, you will be part of a team that continuously pushes the boundaries of technology in sleep fitness.

Immediate responsibility and accelerated career growth

From your first day, you’ll take on substantial responsibilities that have a direct impact on our core business and product success. We are a small team that empowers you to own your projects and see the tangible effects of your efforts, enhancing both your professional growth and our company’s trajectory. Your path will be challenging but rewarding, perfect for those who thrive in fast-paced environments aiming for high standards.

Collaboration with exceptional talent

Work alongside other bright minds like you: at Eight Sleep exceptional intelligence and a passion for breakthroughs are the norms. Our team members are not only experts in their fields but also avid innovators who thrive in our dynamic, fast-paced environment.

Equitable compensation and continuous equity investment

We extend equity participation to every full-time team member, recognizing and rewarding your direct contributions to our success. This includes periodic equity refreshments based on performance, ensuring that as Eight Sleep grows and succeeds, so do you – perfectly aligning your achievements with the broader triumphs of the company.

Your own Pod - and other great benefits

• Every Eight Sleep employee receives the very product that defines our mission: a Pod of their own. If you join us you’ll get your own Pod, along with*:

• Full access to health, vision, and dental insurance for you and your dependents

• Supplemental life insurance

• Flexible PTO

• Commuter benefits to ease your daily commute

• Paid parental leave

*List of benefits may vary depending on your location

At Eight Sleep we continually celebrate the diverse community different individuals cultivate. As an equal opportunity employer, we stay true to our values by ensuring everyone feels they can flourish and grow. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.