Senior Customer and Product Marketing Manager
Jobgether
Senior Customer and Product Marketing Manager
This role sits at the intersection of product marketing, customer storytelling, and go-to-market strategy within a fast-growing AI-driven SaaS environment. The Senior Customer and Product Marketing Manager is responsible for shaping how solutions are positioned in the market and how customer success stories are transformed into powerful growth drivers. The role plays a key part in connecting product innovation with real-world customer value across enterprise and high-growth clients. Working closely with Sales, Product, and Marketing teams, this position ensures messaging is consistent, compelling, and commercially impactful. It requires a strong blend of strategic thinking and hands-on execution in a fast-paced, collaborative environment. The role directly influences pipeline growth, customer engagement, and long-term retention by amplifying the voice of the customer.
Accountabilities:
- Develop industry and solution-level messaging, positioning, and use-case narratives aligned with product strategy
- Lead go-to-market execution for product launches, including cross-functional coordination, enablement, and post-launch optimization
- Create and manage customer advocacy programs, including case studies, references, and customer storytelling assets
- Partner with Sales and Engagement teams to activate customer insights in sales cycles, events, and strategic conversations
- Build vertical-specific content and messaging to support pipeline generation and expansion opportunities
- Collaborate with Brand and Demand Generation teams to integrate customer stories into campaigns and marketing initiatives
- Translate complex technical product capabilities into clear, compelling customer and business narratives
- Develop and support customer engagement initiatives, including events, speaking opportunities, and retention programs
- Identify customer success stories and convert them into scalable marketing and sales assets
- Support internal teams with sales enablement materials that strengthen positioning and differentiation
Requirements:
- Bachelor's degree in Marketing, Business, Communications, or related field
- 5+ years of experience in Product Marketing, Customer Marketing, or Solutions Marketing within SaaS, AI, or contact center technology
- Strong experience developing product positioning, messaging frameworks, and customer storytelling content
- Proven ability to collaborate cross-functionally with Sales, Product, and Marketing teams
- Experience building and scaling customer advocacy and reference programs
- Ability to translate complex technical concepts into simple, customer-facing narratives
- Strong writing, communication, and presentation skills with executive-level stakeholder exposure
- Experience supporting product launches and go-to-market strategies in B2B environments
- Data-driven mindset with the ability to connect marketing initiatives to pipeline and revenue impact
- Strong project management skills with the ability to manage multiple priorities in a fast-moving environment
Benefits:
- Competitive compensation aligned with experience and impact
- Equity participation in a fast-growing AI company
- Remote-first work model with flexible scheduling
- Comprehensive health, dental, and vision coverage
- Flexible vacation policy and paid sabbatical after 5 years
- Annual stipend for learning, development, and professional growth
- Tech and home office support stipend
- Wellness benefits supporting physical and mental health
- Company offsites and team gatherings to strengthen remote culture
- Inclusive, values-driven culture focused on ownership, collaboration, and continuous learning
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