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Digital Data Analyst (digital marketing,Google Analytics) | TELECOMMUTE

Samprasoft

Digital Data Analyst (Digital Marketing, Google Analytics)

Position: Contract to Hire

Project: This role will support products by delivering reporting, insights and recommendations on user behavior.

Team Structure: 15 onshore members – a team of digital analysts (10), a team of digital implementation analysts (4), and a PM.

Job Requirements:

  • Develop and distribute reports and digital dashboards to track website and campaign performance, business trends, provider behavior, web engagement and other metrics for the provider space
  • Perform in-depth analysis of website visitors across multiple websites to understand behavior and uncover key areas for improvement to drive engagement and success.
  • Leverage business knowledge and analytical skills to translate results into clear insights and recommendations to support continuous improvement to websites and campaigns.
  • Suggest ways to optimize and test websites and marketing programs based on analysis and reporting
  • Share insights and recommendations to business partners and leadership through presentations and other communications.
  • Evaluate current reporting tools and capabilities to identify and implement improvements and changes.
  • Collaborate with team to ensure consistency of information and reports, share best practices and develop systems knowledge.

Top Requirements:

  • Experience in Adobe/Google Analytics – 3 years
  • Knows how to build digital measurement strategies – 3 years
  • Experience telling stories with data – 3 years

Experience that will set candidates apart: They have solid experience with Adobe or Google.

Ideal Background:

  • Someone who has been in the digital analytics space for the past 5 years or so.
  • They need to have Adobe Analytics or Google Analytics experience.
  • They would need to know how to build digital measurement strategies, write analytics business requirements, build reporting in Adobe, tell stories with data, and present to clients/partners.

Job Qualifications: Education And Experience:

  • 5-7 years of experience in Digital Marketing and measurement
  • Bachelor's degree; degree in business, marketing, or related field is preferred

What You Excel In:

  • Analytics, strategic, and critical thinking skills
  • Competent in completing in-depth analysis and development of clear recommendations.
Vacancy posted 1 day ago
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