Vice President-Sales Engagement Strategy, Payments Marketing

Job Description

We are looking for a B2B marketing leader to drive sales engagement marketing for Payments within the Corporate segment. In this role, you will sit at the intersection of Sales, Industry, and Payments Marketing—ensuring our engagement strategy is clear, consistent, and scalable, and that industry-specific needs are translated into repeatable tracks that resonate with distinct client audiences.

As the Sales Engagement Marketing Vice President within Payments Marketing, you will be the marketing team’s day-to-day partner to senior sales stakeholders. You will own the operating cadence (e.g., pipeline discussions, QBR inputs), run intake and prioritization for what gets built, and guide the evolution and adoption of our targeted email/ABM program and supporting industry modules. This is a highly cross-functional role in a matrixed environment, requiring strong judgment, stakeholder leadership, and an ability to turn strategic direction into crisp execution. Reporting to the Head of Corporate Sales Engagement Marketing, this role may include people-management responsibilities based on coverage needs and team structure.

Job Responsibilities

• Own the Corporate sales engagement marketing industry strategy and operating cadence in partnership with Sales leadership, including regular touchpoints such as pipeline discussions and QBR inputs.
• Lead stakeholder management across Sales, Industry, and Payments Marketing partners—ensuring alignment, clear decisions, and follow-through in a matrixed organization.
• Run intake and prioritization for sales engagement needs: define what gets built, for whom, and when—balancing impact, effort, and scalability.
• Own the targeted email/ABM program as the core engagement engine, including segmentation approach, journey/track planning, stakeholder updates, and performance-driven iteration.
• Define and operationalize repeatable plays (e.g., nurture → meeting → pipeline) and ensure seller-facing enablement is practical, usable, and easy to adopt.
• Drive adoption and execution discipline: establish expectations and SLAs, ensure timely inputs (e.g., target lists), and increase consistent use of approved assets and tracks.
• Scale industry relevance through modular “industry tracks”—partnering with content, program, and channel teams to maintain industry-specific proof points, use cases, regulatory considerations, and common objections without fragmenting the core strategy.
• Orchestrate cross-functional workstreams and provide regular reporting on status, dependencies, performance, and next steps for teams and leadership.
• Capture learnings, recommend improvements, and continuously evolve programs to increase scalability and impact over time.
• Ensure appropriate controls and procedures are followed in accordance with compliance requirements.

Required Qualifications, Capabilities, and Skills

• Significant B2B marketing experience with a proven track record of developing and optimizing multi-channel programs using the full marketing mix.
• Demonstrated ability to create and run full-funnel marketing programs for targeted account strategies, with clear KPIs and a focus on measurable outcomes.
• Strong stakeholder management skills and comfort operating in a highly matrixed, globally dispersed organization.
• Strong command of marketing channels and KPIs that drive success.
• Exceptional communication, influencing, negotiation, and interpersonal skills.
• Strong project management skills; proactive, comfortable with ambiguity, and able to drive work forward across multiple teams.

Preferred Qualifications

• Management experience is a plus (e.g., leading projects or small teams); strong collaboration skills and the ability to influence across stakeholders are essential.
• Experience building or scaling ABM and email-led engagement programs (segmentation, journey design, testing/optimization, adoption).
• Experience supporting Corporate client segments and/or developing industry-specific messaging in a B2B environment.
• Bachelor’s degree in marketing or a related field (or equivalent experience).

About Us

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

About the Team

J.P. Morgan’s Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.