Product Marketer

Infinitus is AI communications in service of patients. We are looking for a seasoned Product Marketer to own and drive go-to-market success for the Infinitus AI platform, its suite of products, and strategic integration partners. You will play a pivotal role in articulating our value proposition, enabling sales and customer success, and ensuring we maintain a strong win rate and customer expansion motion in our target payor and provider accounts. This is a highly cross-functional leadership role reporting into our Marketing Lead, with close collaboration across product, sales, customer success, and demand generation. Responsibilities Go-to-market strategy: Define and execute product marketing strategies for the Infinitus AI platform and related solutions across key verticals: payors & providers. Persona leadership: Serve as the internal subject matter expert on buyer personas; drive persona-informed messaging, training, sales tools, and lifecycle marketing strategies. Product launches: Partner closely with product management to drive awareness and adoption of Infinitus voice AI agents, copilots and integration offerings. Cross-functional content creation: Partner with content marketing, product management and solution engineering to develop thought leadership content, webinars, datasheets, solution briefs, technical white papers and case studies. Sales & Customer Success Enablement: Build and maintain a comprehensive library of sales enablement tools, pitch decks, competitive intelligence, and ROI calculators. Target account enablement: Equip the strategic account teams with assets and messaging that drive initial lands, upsell opportunities and broader adoption of AI agents within target account customers. Analyst relations: Recommend strategies and manage relationships with key industry analysts ensuring we develop strong relationships and are well positioned in their external research. Win rate optimization: Analyze marketing campaign and sales performance data, refine messaging and positioning, and deliver materials that improve engagement and win rates in target accounts. Qualifications Product marketing or product management experience in a B2B enterprise tech setting, ideally with 3+ years serving the health insurance (payors) and/or healthcare provider markets. Proven success owning marketing strategies for complex platforms or multi-product portfolios. Experience marketing applications that integrate with Salesforce, Google or enterprise AI platforms is a strong plus. Track record of driving measurable results across customer acquisition and expansion motions. Excellent communication, collaboration, and storytelling abilities. Strong data orientation and customer empathy. Located in the SF Bay Area with a hybrid work schedule 3 days a week in office on Mondays, Tuesdays, and Thursdays. Benefits Please note: the following benefits are for salaried employees. Hybrid work (SF office Mon/Tues/Thurs) + catered lunches (Bay Area positions only) Competitive salary, equity, and 401(k) Wellness stipend & great benefits (medical, dental, vision) Generous PTO & parental leave Bi-annual offsites & a collaborative, mission-driven culture Infinitus Systems is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Infinitus Systems believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. #J-18808-Ljbffr Infinitus Systems, Inc.