Marketing Analyst/Manager T2 (USA)

Job Details
Job Title: Marketing Analyst/Manager T2
Duration: 12-Month
Location: New York, NY (Open for 100% Remote)
Type: Contract

Job Description:

ABOUT


We empower you to bring out your best. Our culture emphasizes collaboration and a shared passion for innovation. We are committed to building a foundation for tomorrow, fostering a workplace that embraces diversity, values flexibility, and aligns with our purpose-driven, future-focused mission. We're looking for a consultative, operationally excellent Opal Operations Lead to join our Global Social Media team - someone who can both keep the engine running and help our teams get more out of the platform every day.


JOB DUTIES
The Opal Operations Lead serves as organization's hands-on point of contact for Opal, our planning and collaboration platform. This role goes beyond platform administration: the ideal candidate is a thoughtful listener who can uncover how teams work, identify where Opal can add real value, and translate those insights into practical solutions. Success means reliable day-to-day operations, strong user adoption, enforced governance standards, and a growing library of use cases that make Opal indispensable. This contractor position requires 40 hours per week.


Key Responsibilities: 100% Opal Operations Lead


Day-to-Day Operations

• Primary Support Contact: Serve as the first-line contact for all organization's teams with Opal questions, support needs, and requests.
• Platform Administration: Manage daily operations including license management, access requests, usage compliance, intake requests, and platform configuration changes.
• Community Engagement: Host weekly office hours to provide ongoing support and facilitate knowledge sharing among users.
• Team Collaboration: Organize and facilitate monthly Team Captain meetings to foster collaboration and share best practices.

Use Case Development & User Advocacy

• Discovery & Needs Assessment: Conduct discovery conversations with teams to understand their workflows, goals, and pain points - and identify where Opal can meaningfully help.
• Use Case Design: Translate user needs into practical Opal use cases, recommending platform features, configurations, or workflows that solve real business problems.
• Solution Documentation: Build and maintain a use case library that documents proven solutions and can be shared across teams to scale adoption.
• User Advocacy: Act as the internal voice of the user - surfacing patterns, unmet needs, and platform gaps to program leadership and the Opal Customer Success Manager.

Governance & Best Practices

• Policy Enforcement: Enforce governance policies, business rules, and best practices as defined by program leadership.
• Request Management: Oversee the intake and processing of Opal-related requests, including managing the Team Captain Board to prioritize and track initiatives.
• Documentation: Maintain and continuously update a living SharePoint site with process documentation, governance guides, and user-facing resources.

Adoption & Training

• User Onboarding: Onboard new users and maintain Opal University, our internal training hub, ensuring resources are current and accessible.
• Training Coordination: Coordinate training logistics in close partnership with the Opal Customer Adoption Manager (CAM), who serves as the vendor-side training expert.
• Adoption Monitoring: Monitor adoption metrics, identify gaps, and proactively flag trends to program leadership and the Opal Customer Success Manager.

WHO YOU ARE

• Consultative by Nature: You naturally ask "why" before "how." You know how to run a great discovery conversation, identify the real problem beneath a request, and design a solution that actually fits how people work.
• Technical Proficiency: Familiarity with Opal or similar workflow, planning, and collaboration tools is preferred - and you're energized by learning new platforms deeply.
• Operationally Driven: Demonstrated experience in program management, tool implementation, or operations within a corporate environment.
• Project Management Skills: Exceptional ability to manage multiple priorities with strong attention to detail and organizational skills.
• Communication & Collaboration: Excellent communicator with a talent for cross-functional collaboration and stakeholder engagement at all levels.
• Problem-Solving Aptitude: Proactive problem solver with a knack for troubleshooting, process improvement, and working with a high degree of autonomy.

EDUCATION AND EXPERIENCE

Minimum Qualifications

• 2-5 years of program management experience, specializing in tool implementation, change management, or marketing operations
• Degree in business, marketing, or equivalent experience
• Experience working in agile, highly matrixed environments
• Proven ability to conduct needs assessments or discovery work and translate findings into actionable recommendations
• Ability to build and maintain cross-functional partnerships with internal teams and external vendors

Preferred Qualifications

• Experience with Opal, Sprinklr, Workfront, and Microsoft Office Suite
• Background in marketing operations, marketing technology, or platform enablement
• Excellent written and verbal communication skills
• Strong PowerPoint skills with the ability to create clear, compelling presentations
• Creative, solutions-oriented thinker comfortable navigating ambiguity

Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.