Product Marketing Manager

About The Role As a Product Marketing Manager at Pushpay you will be responsible for supporting the development and execution of differentiated GTM plans that speak to the needs of our customers, and coordinate how those GTM plans integrate with enablement assets, marketing campaigns, website updates and other customer facing assets. This role sits at the critical intersection between Product, Marketing, Sales and Customer Success, and is accountable for ensuring Pushpay’s product positioning, messaging and storytelling is boldly articulated to both customers and prospects to support growth in competitive positioning, sales, product adoption, and customer retention. Reporting to the Director of Product Marketing and a key member of the Product Marketing and Creative Production team, this role can be based in Colorado Springs or remote, where you’ll collaborate with people from all functions and our marketing leadership team every day, while working to help our customers—churches, parishes, and non-profit customers—achieve their mission. What You’ll Do Collaborate with other Product Marketing Managers, and the rest of the Marketing Team to leverage differentiated positioning and messaging to convey a powerful story and consistently communicate the value of our products across multiple marketing channels. Support the end-to-end GTM strategy, planning, project management and execution of new product and feature launches to ensure the product value is clearly and consistently communicated through customer facing channels, enablement assets, product demos and more. Collaborate with campaign managers and the internal creative and production team to support high-impact marketing campaigns, including demand generation activities, in-product communication, social media, email marketing, and content marketing. Develop compelling enablement assets in collaboration with internal stakeholders to enable sales, customer success, and marketing partners to convey product value to prospects and deliver continuous value to existing customers. Lead ongoing competitive research and analysis to inform marketing positioning and strategy, develop and maintain competitive battle cards to increase overall competitive enablement across sales, customer success, product management and marketing. Partner with customer success and sales to identify and create effective strategies for targeted competitive campaigns and upsell and cross-sell initiatives. Act as the lead Product Marketing Manager in support of other marketing initiatives like large events, product partnerships and integrations, and product adoption campaigns. What You’ll Bring 3+ years of experience in product marketing and other marketing functions, preferably in growing and dynamic B2B SaaS companies. BA/BS Degree in Marketing, business, or equivalent. Highly creative with experience in leveraging templates, creative software, AI and other tools to produce high quality customer facing assets at scale. Experience with conducting ongoing competitive research and analysis with the ability to synthesize the research into tangible findings and insights for multiple stakeholders. Experience with Klue, or similar competitive enablement software tools, is desired. Customer-centric approach with a passion for gaining customer, market and competitive insights and translating them into actionable strategies to support sales and customer success outcomes. Experience working collaboratively, and cross-functionally with leadership, product teams, sales and support teams to achieve key outcomes and create the best experience for customers and prospects. Strong project management skills with the ability to juggle multiple projects and consistently meet deadlines and objectives. Effective communication skills and ability to easily move between multiple audiences and across various teams and stakeholder. A self-starter with a bias towards action with exceptional comfort working in an ambiguous and fast-paced environment. A passion for our customers and a strong desire to market our products that bring people together by strengthening community, connection, and belonging. Equal Opportunity Pushpay is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. Pushpay uses E-Verify to confirm employment eligibility. If you have a disability under the Americans with Disabilities Act or similar law, or you require religious accommodation, please contact View email address on click.appcast.io. #J-18808-Ljbffr