Digital Marketing Coordinator

Overview Growth Role w/Rapidly Expanding Commercial Construction Company - SEO/Website/Social + Trade Shows/Drone Flying/Site Visits This Jobot Job is hosted by Dan Urbaniak Salary $55,000 - $75,000 per year A Bit About Us Our client is a long‑standing construction services provider known for dependable delivery, careful craftsmanship, and responsive customer support. The team partners with residential, multifamily, HOA, and commercial stakeholders on exterior improvements and renovation programs, prioritizing safety, consistency, and clear communication on every project. As the organization grows, it is investing in brand visibility and digital engagement to better showcase project outcomes and community impact. Why join us? Make an impact Your work directly influences lead flow, brand perception, and measurable business growth. Room to grow Practical mentorship, cross‑functional collaboration, and access to modern tools support ongoing skill development. Creative latitude Test new ideas, iterate quickly, and turn insights into action across multiple channels. Stable platform Join a reputable, process‑driven operation with deep roots in the construction market. Variety of work Contribute to campaigns spanning web, paid media, email, social, and content storytelling. Job Details Core Responsibilities Plan and execute day‑to‑day digital initiatives to elevate brand awareness and generate qualified inquiries. Launch and optimize paid and organic campaigns across Google, Meta, and LinkedIn, including tracking and audience targeting. Produce clear, on‑brand content for the website, blog, email, and social channels; tailor messages to distinct audience segments. Maintain site content in a CMS (e.g., WordPress), ensuring accurate service pages, compelling project spotlights, and SEO‑ready formatting. Monitor performance using analytics dashboards; summarize results and propose A/B tests or refinements to improve outcomes. Coordinate with operations and field teams to source photos, testimonials, and project milestones suitable for digital storytelling. Manage social calendars, schedule posts, and engage with the community by responding to comments and messages in a timely manner. Qualifications Required Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience). 2+ years of hands‑on digital marketing execution (campaign setup, content production, and reporting). Working knowledge of analytics and marketing platforms (e.g., Google Analytics/GA4, ad managers, and social scheduling tools). Strong writing and editing ability, with a keen eye for detail and brand consistency. Analytical mindset and proficiency with spreadsheets/dashboards to translate data into recommendations. Strong organization and project coordination skills; can manage multiple deadlines. Preferred Experience within construction, property services, or other project‑based industries. Familiarity with WordPress (or comparable CMS) and basic on‑page SEO practices (metadata, internal links, formatting). Exposure to CRM/marketing automation or project management tools. Ability to assist with light creative tasks (basic design or short‑form video editing using Canva or Adobe). Comfort gathering on‑site content when needed (photos/video), following safety guidance. Interested in hearing more? Easy Apply now by clicking the "Easy Apply" button. Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state or local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. 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