Senior Director, Product Marketing
$225k - $262.5kProgress
Role Description
As Senior Director of Product Marketing for our INFRA Business Unit, you will own the global go-to-market strategy for one of Progress's most strategically important portfolios: a full-stack infrastructure management platform spanning network monitoring, security, observability, configuration automation, and application delivery.
This role also has a critical mandate: to lead Progress PMK's transformation into an AI-era function. The right leader will bring a modern, solutions-marketing approach to narrative architecture, competitive strategy, analyst relations, win/loss intelligence, and field enablement.
In this role, you will:
- INFRA 360 Platform Narrative & Positioning:
- Define and own the unified INFRA 360 positioning framework that connects product capabilities to enterprise priorities.
- Ensure the platform narrative is the organizing principle for all go-to-market strategy, sales plays, competitive positioning, and field enablement.
- Competitive Strategy & Analyst Relations:
- Build and maintain a competitive intelligence function powered by AI tools for signal ingestion and pattern detection.
- Cultivate and own relationships with leading infrastructure analysts to shape Progress INFRA category perception.
- Create competitive battlecards, positioning frameworks, and sales plays grounded in real competitive differentiation.
- Revenue & Market Intelligence:
- Establish a rigorous win/loss system to understand why deals close or slip.
- Drive marketing contribution to pipeline, ARR, and revenue OKRs in partnership with Demand Gen, Sales, and Channel teams.
- Partner with Product and Finance on value-based pricing and packaging strategy for infrastructure offerings.
- Sales Enablement & Field Impact:
- Deliver sales plays, technical messaging, competitive assets, and enablement content that improve win rates.
- Support the full enterprise sales cycle with the right strategic narrative and validation assets.
- Partner closely with Sales and Customer Success to capture field feedback.
- Customer Proof & Outcome Narrative:
- Build customer proof, ROI narratives, outcome stories, and technical validation assets.
- AI-Era PMK Function Design & Transformation:
- Architect how PMK workflows leverage AI for research and competitive synthesis.
- Ensure responsible, compliant use of AI across research, competitive intelligence, messaging, and customer communications.
- Lead a lean, strategically focused product marketing function.
- Cross-Functional Partnership & Executive Leadership:
- Lead integrated execution across Demand Gen, Digital, Customer Advocacy, Partner Marketing, Field Marketing, and Product teams.
- Partner deeply with Product Management to bring voice-of-customer and competitive intelligence into roadmap decisions.
- Represent INFRA marketing in executive forums and strategic planning.
Qualifications
- 10+ years of Enterprise Infrastructure software product marketing.
- Bachelor's degree required; MBA or advanced technical/business degree preferred.
- 7+ years leading and scaling strategic product marketing functions in global, matrixed enterprise environments.
- Proven success leading GTM for complex, technical product portfolios in competitive or rapidly evolving markets.
- Experience driving a SaaS transition, portfolio consolidation, or platform-level go-to-market strategy.
- Demonstrated mastery of competitive positioning and category narrative development.
- Proven track record of cultivating strategic partnerships with industry analysts.
- Experience using AI tools to transform PMK workflows.
- Strong understanding of win/loss programs and operationalizing market intelligence for strategic decision-making.
- Proven partnership across Product, Engineering, Sales, Finance, Customer Success, Demand Generation, and Executive Leadership.
Requirements
- Base Salary Range: $225,000 - $262,500.
- This position is also eligible to participate in our performance-based annual corporate bonus plan.
- Final base compensation is determined by a number of factors, including but not limited to job-related skills, education, demonstrable experience, and allowance for future and continued salary growth.
Benefits
- Medical, dental, vision, life & disability, and financial benefits (including 401(k) retirement savings plan).
- Tuition Reimbursement program.
- Additional voluntary benefits including crucial illness/hospital indemnity, identity theft protection, auto & home insurance, legal, and pet insurance.
- Competitive salary, bonus, and best-in-class Employee Stock Purchase Program (ESPP) with a 27-month lookback.
- Flexible paid vacation time, paid day off for your birthday, and company holidays.
- A variety of leave plans, including Parental Leave.
- Employee Assistance Program (EAP) and an employee well-being program focusing on physical, mental, and financial health.
$16k - $17k
Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We... ...Kepler is seeking a strategic, high-impact Senior Director of Product Marketing to lead the...SeniorWork at officeWork from homeHome officeMonday to Friday$223.4k - $335.2k
...Job Area: Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group Product Marketing General Summary: Drive the vision... ...showcase environments. ~ Proven success influencing senior executives and driving strategic business...SeniorWork experience placementWork at officeWork from home$172.9k - $238.5k
Purpose & Overall Relevance for the OrganizationThe Senior Director Product Marketing is the most senior product leader within adidas Golf and owns the global product vision, portfolio strategy and category direction across Apparel, Footwear and Accessories. As a member...SeniorFull timeTemporary workSeasonal workWork at officeRemote workMonday to ThursdayFlexible hours$190k - $230k
# Senior Director, NFL DTC Product Marketing## NFL•### @NFLPosted on 7/20/2026•Full-time## Job DescriptionThe NFL is seeking a strategic, highly experienced, analytically grounded, innovative and highly collaborative senior marketing leader to serve as Sr. Director of...SeniorHourly payFull timeSeasonal workWork at officeLocal areaRemote workRelocation$209.65k - $377.78k
...Senior Director, Product Marketing – Automotive Sensing Division San Jose, CA, United States Job Description onsemi is seeking a Senior Director, Product Marketing to lead product strategy, roadmap definition, market positioning, and go-to-market execution for...SeniorFull timeLocal area$163.81k - $257.42k
...The Director, Product Marketing, is a critical leadership role within Pfister Faucets and a key member of the Plumbing Leadership Team. Reporting... ...Prepare and present clear financial recommendations to senior leadership. Lead market assessment activities, including...SeniorTemporary workWork at officeRemote work$209.65k - $377.78k
...Senior Director, Product Marketing – Industrial and Commercial Sensing Division San Jose, CA, United States Job Description onsemi is seeking a Senior Director, Product Marketing to lead product strategy, roadmap definition, market positioning, demand creation...SeniorFull timeLocal area$206k - $216k
...The Opportunity We are on the hunt for a Senior Director of Product Marketing with rich expertise in cybersecurity - specifically with a background in malware analysis, threat intelligence, and Software Supply Chain Security. The Senior Director of Product Marketing...SeniorRemote workFlexible hoursWeekend work- ...Cuisinart in Stamford, CT seeks a Senior Director of Product Marketing for Cookware to lead vision, innovation, and storytelling across retail channels. You will shape product experiences by translating consumer needs into differentiated marketing narratives and long-...SeniorRemote job
$250k - $300k
Role Description At G2, our Senior Director of Product Marketing sits at the center of our product, marketing, and revenue strategy. This is a high-impact leadership role with broad scope: you will own the go-to-market workstream across G2's full product portfolio — from...SeniorFull time$163k - $212k
Role Description The Senior Director, Product Marketing & Engagement leads the strategy, positioning, and go-to-market (GTM) execution for Cengage’s product portfolio for the US K12 market. This role serves as a critical bridge across Product, Sales, Marketing, and Customer...SeniorFull timeWorldwide$235k - $275k
Role Description The Senior Director, Product Marketing & Brand will define and scale Gametime’s demand-side narrative — shaping what the brand means, who it’s for, and how it drives growth. This role will lead the evolution of Gametime into a broader, culturally relevant...SeniorFull timeImmediate startFlexible hours- VulnCheck is seeking a Senior Director, Product Marketing to build and lead a foundational product marketing function within its marketing organization, reporting to the CMO. This role defines ICPs, positioning and GTM strategy, and translates complex cybersecurity tech...SeniorRemote job
- ...with commercial trades to deliver technology that enhances technician productivity, improves customer experiences, and drives scalable growth. We’re looking for a Senior Director, Product Marketing who’s excited to make an impact. In this role, you will lead the...SeniorFull timeFor contractorsFlexible hoursShift work
$176k - $250k
Role Description We are seeking a highly analytical Sr. Director, Product Marketing, with a strong technical background, specializing in Cybersecurity and Identity to own the technical narrative for Yubico’s global portfolio. Sitting at the intersection of Product Management...SeniorFull timeWork at officeImmediate start- Role Description Cytovale is seeking a Senior Director /Director of Product Marketing to own the strategy, positioning, and go-to-market execution for IntelliSep as the company scales commercial adoption across health systems nationally. This is a senior, highly cross-...SeniorFull time
- Kepler seeks a strategic Senior Director of Product Marketing to lead commercialization of Kip, translating complex AI-enabled capabilities into revenue-driven narratives. You will own go-to-market, product positioning, and commercialization frameworks, collaborating with...SeniorWork at officeRemote work
- DIRECTV, LLC in the United States is seeking a Sr. Director, Product Marketing to lead a cross-functional team, shape retention strategy, and drive profitable churn reduction across the video portfolio. This role combines advanced financial analysis with strategic leadership...SeniorRemote job
- ...Senior Director, Product Marketing Location: Austin, TX or Boston, MA Team: Marketing Employment Type: Full-Time, Remote About VulnCheck Exploitation prevention is only as strong as the intelligence driving those efforts, and most of the industry is still...SeniorFull timeInterim roleRemote work
$195k - $280k
...Focus, Integrity, Innovation, Impact and Empathy. Learn more about Life at Olympus: . Job Description The Senior Director of Product Marketing, Innovation leads the global endoscopic reprocessing innovation portfolio from early concept through global market availability...SeniorFull timeLocal areaRemote workWorldwide- Become a member of the PACK! Position Summary The Product Marketing role is responsible for defining how PetScreening's products, platform capabilities, and innovations are positioned, launched, and adopted in the market. Serving as the strategic bridge between Product...SeniorTemporary workCasual workWork at officeRemote work
- ...Job ID 2023-01654 Marketing/Brand ManagementStamford,Connecticut Senior Director, Product Marketing – Cookware Location: Stamford, CT Reports To: VP, Product Development Position Summary We are seeking a strategic, consumer-obsessed, and highly creative...SeniorWork at officeRemote workHome office
$137.2k - $254.8k
The Sr. Director, Product Marketing - Government will lead our Government Risk & Fraud client segment by identifying the needs and pain points attributable to Local, State & Federal agencies and championing software, data and public records technology solutions to most...SeniorFull timeWork at officeLocal areaWork from homeFlexible hours2 days per week3 days per week$175 per hour
...5-08-21Company Name:HITACHI ENERGY USA INCProfession (Job Category):Sales, Marketing & Product ManagementJob Schedule: Full timeRemote:YesJob Description:We are seeking a Senior Product Director Utility Market North America. This is a remote opportunity. The candidate must...SeniorFull timeRemote work- ...Leading the evolution of product marketing strategies, the full-time Senior Director of Product Marketing will define and scale the company's marketing framework, collaborating with cross-functional teams to drive integrated go-to-market initiatives and enhance organizational...SeniorFull timeRemote work
$199.09k - $298.2k
...Your Team, Your ImpactMarvell's Global Marketing organization mission is to accelerate Marvell... ...audiences.What You Can ExpectThe Sr. Director, Product & Technology Marketing for the... ..., and investor communications.Act as a senior voice of the market — tracking industry...SeniorPermanent employmentFull timeInternshipWork from home- ...Sr. Director, Product Marketing Tekmetric is the all-in-one, cloud-based software helping auto repair shops run smarter, grow faster, and serve customers better. Built by a shop owner and shaped by the needs of the industry, Tekmetric brings together innovation, real...SeniorRemote workShift work
$215k - $265k
Role Description As our Sr Global Director of Product Marketing, you will lead the strategy, team, and cross‑functional execution that brings OneSpan... .... You will guide a team of product marketers, influence senior stakeholders, and serve as a key voice in defining market...SeniorFull time$220k - $285k
...Description Physician Care Centers is looking for a highly skilled Sr. Director, Product Marketing to join our innovative team remotely from Palm Springs. This full-time role presents a unique opportunity to lead marketing strategies in the dynamic Hospital/Health Care...SeniorFull timeRemote work- ...a talented, passionate person with a strong track record and relevant expertise to help us achieve our goals as the Senior Director of Product Marketing & Outbound Product Management for Allegro. ~Own and execute the end-to-end Allegro product lifecycle, managing core...SeniorFull timeWorldwideFlexible hours
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Senior Director, Product Marketing. Be the first to apply!
- online product manager Remote
- intern product manager summer Remote
- product account manager Remote
- senior manager product development Remote
- director global product management Remote
- product strategy manager Remote
- health product manager Remote
- product manager data analytics Remote
- product security manager Remote
- salesforce product manager Remote










