Senior Copywriter
Zurn Elkay Water Solutions
Senior Copywriter
The Company
- Bring the Zurn Elkay brand and its trade brands to life by creating compelling, brand-forward B2B and B2C copy across digital and print media in support of marketing and business objectives.
- Act as a collaborative, creative partner to marketing, communications, sales and business teams, helping translate complex information into clear, compelling messaging.
- Steward and strengthen the brand voice across the company and its trade brands, applying sound judgment, storytelling ability and writing craft to elevate communications and ensure clarity and credibility.
- Bring a high standard of quality, versatility and creative problem-solving to the work, with a strong commitment to precision, innovation and continuous improvement.
- Support broader corporate communications priorities, contributing where strong, creative messaging is needed to make an impact.
- Partner with colleagues in Channel Marketing, Product Marketing and Sales to deeply understand business goals and translate them into bold, strategic communications-owning the full lifecycle of the work, from ideation to final execution.
- Craft and deliver powerful, brand-elevating content across channels, collaborating cross-functionally with designers, photographers, developers and other creative partners.
- Drive the development of high-impact, multi-channel copy across formats-including but not limited to omni-channel campaigns, social and display advertising, print collateral, direct mail, product descriptions, white papers, landing pages, catalog entries, blog posts, social media content and training scripts-ensuring consistency and effectiveness.
- Contribute to and lead brainstorming sessions to develop creative concepts and messaging solutions that support strategic goals.
- Protect and strengthen the brand by upholding style and messaging guidelines across all work.
- Organize and maintain messaging platforms, ensuring content is consistent, current and accessible across the company, and adapt messaging based on feedback or strategic shifts.
- Research, interview and craft compelling testimonials and case studies that reflect the successful implementation of products and solutions.
- Edit and proofread communications for grammar, spelling, punctuation, AP style, clarity and consistency.
- Lead copy direction in a highly collaborative, fast-moving environment, asking thoughtful questions and adapting confidently to evolving priorities and business needs.
- Present and defend copy recommendations and creative rationale to partners and stakeholders while managing deadlines, priorities and multiple assignments with a strong attention to detail.
- Degree in Communications, Public Relations, English, Marketing, Advertising, Journalism or a related field.
- 5-7 years relevant experience in a corporate or agency setting.
- Proficiency in AP Style, Microsoft Word, Excel, SharePoint and PowerPoint; familiarity with project management platforms a plus.
- Strong interpersonal skills, openness to feedback, and a collaborative mindset essential to thriving in a cross-functional creative environment.
- Strategic and conceptual thinker with exceptional verbal and written communication skills
- Highly organized and detail-oriented, with strong project and time management skills
- Self-motivated and proactive, excels in a collaborative, fast-paced, team-oriented environment
- Owns the draft through completion, building consensus and agreement
- Deep understanding of best practices in tagging, keyword usage, headline creation and basic search optimization
- Competitive Salary
- Medical, Dental, Vision, STD, LTD, AD&D, and Life Insurance
- Matching 401(k) Contribution
- Health Savings Account
- Up to 3 weeks starting Vacation (may increase with tenure)
- 12 Paid Holidays
- Annual Bonus Eligibility
- Educational Reimbursement
- Matching Gift Program
- Employee Stock Purchase Plan - purchase company stock at a discount!
Vacancy posted 4 days ago
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