Director of Franchise Sales

Job Title: Director of Franchise Sales

Location: Hybrid Remote: frequent travel to 300 Orchard City Dr. #110, Campbell, CA 95008 as directed

Job Type: Full-Time | Exempt

Department: Sales/Franchise Development

Reports To: Advisor

Base: $130,000.00/year

Commission: no cap on commission earnings (Total comp ranges from $130,000 to $300,000+)

About Us

Poke House is a fast-casual restaurant brand focused on high-quality poke bowls and hand rolls, built on strong unit economics, efficient store design, and a scalable operating model. With 50+ franchise locations already contracted and a robust multi-year growth plan, Poke House is entering its next phase of domestic and international expansion.

Position Summary

The Director of Franchise Sales will own the end-to-end franchise sales process, from lead qualification through deal close. This role is responsible for selling single-unit, multi-unit, and area development agreements while ensuring franchisee quality, brand alignment, and long-term system health.

Key Responsibilities

• Own and manage the full franchise sales lifecycle: lead intake, discovery calls, validation, FDD process, negotiation, and close
• Achieve monthly, quarterly, and annual franchise sales targets
• Sell single-unit, multi-unit, and area development agreements
• Qualify inbound leads from brokers, franchise portals, referrals, and marketing channels
• Develop outbound strategies to attract high-quality franchise candidates
• Rigorously vet candidates for financial capability, operational readiness, and cultural fit
• Recruit, manage, and support franchise brokers and development partners
• Structure franchise agreements in coordination with legal, finance, and executive leadership
• Partner with operations and real estate teams to align development pace with system capacity
• Maintain accurate forecasting and pipeline reporting

Key Performance Indicators (KPIs)

• Franchise units sold (gross and net)
• Close rate and sales cycle length
• Multi-unit vs single-unit mix
• Franchisee quality and early performance indicators
• Forecast accuracy and pipeline health

Qualifications

• 5+ years of experience in franchise sales or franchise development
• Proven track record of selling multi-unit and area development agreements
• Strong understanding of FDD and franchise compliance requirements
• Experience working with brokers, investors, and operator-franchisees
• Strong financial and communication skills
• Self-directed and comfortable in a fast-growth environment
• Strong CRM background required
• Must be able to travel twice a month within the U.S.

Why Join Us?

Join a brand with strong unit economics, real momentum, and a disciplined growth strategy. This role offers meaningful upside, direct access to leadership, and the opportunity to build and own the franchise sales engine as the company scales.

At Poke House, our mission is to capture California’s adventurous spirit in our tasty, modern poke while supporting local small businesses and preserving the environment. We work hard to craft each delicious poke bowl and ensure that the quality of our ingredients are always top grade. Our sushi-grade fish is delivered daily, and our fruits and vegetables are locally sourced, prepared fresh every day, and organic when possible. From construction to consumption, we are committed to being environmentally conscious.