Market Development Manager

Manager, Market DevelopmentThe Manager, Market Development is responsible for driving strategic market expansion and building a strong commercial foundation in targeted growth territories. This role focuses on developing supplier partnerships, identifying high-value on- and off-premise opportunities, and establishing meaningful relationships with key decision-makers to expand brand distribution and market presence.Primary ResponsibilitiesIdentify and execute strategies to expand distribution in new and underpenetrated marketsTarget and open priority on-premise and off-premise accounts to drive brand presenceDevelop territory-level plans to accelerate market penetration and share growthBuild and maintain strong relationships with supplier partners to align on growth prioritiesEstablish and strengthen connections with key buyers, ownership groups, and decision-makersServe as a trusted partner to both suppliers and customers, ensuring consistent communication and alignmentDrive new product distribution and placement across priority accountsIdentify high-value placement opportunities (e.g., menu listings, features, displays)Partner with Sales and Trade Development teams to ensure consistent execution of brand strategiesAnalyze local market trends, competitor activity, and customer dynamics to identify opportunitiesProvide actionable insights and recommendations to optimize market strategyMonitor and track performance against key objectives and KPIsDevelop and deliver regular business updates, insights, and performance reporting to senior leadershipEnsure visibility into progress, opportunities, and risks within the marketMaintain accountability through clear tracking of outcomes and deliverablesPerform other job-related duties as assignedAdditional Primary ResponsibilitiesMinimum QualificationsBachelor's degree or equivalent combination of education and experience3–5+ years of experience in sales, business development, or account managementProven ability to build relationships and drive results in a competitive marketStrong analytical, communication, and presentation skillsDemonstrated ability to work independently and manage a territory or marketExperience in the beverage alcohol industry or CPG environmentKnowledge of on-premise and off-premise sales channelsExperience working with supplier partners and trade development teamsPhysical DemandsPhysical demands include a considerable amount of time sitting and typing/keyboarding, using a computer (e.g., keyboard, mouse, and monitor) or adding machinePhysical demands with activity or condition may occasionally include walking, bending, reaching, standing, and stoopingMay require occasional lifting/lowering, pushing, carrying, or pulling up to 48lbsEEO StatementSouthern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.