Director of Marketing

Director of Marketing - Nursing Home Located in the Upstate New York region Salary up to $75K Per Year based on experience Responsibilities of the Director of Marketing: Establish and maintain strong ties with hospital discharge planners, case managers, social workers, senior living communities, and local physicians. Represent the facility at community events, senior centers, and civic organizations to increase visibility. Create and implement comprehensive marketing plans to meet admissions and census goals. Ensure consistent brand messaging, visual identity, and positive representation across all channels. Identify trends, assess competitors, and use data to inform strategy. Qualifications of the Director of Marketing Must have a strong understanding of marketing principles, strategies, and tactics Must have marketing experience in long-term care Must have connections to local hospitals in the area Experience/ability to establish new connections Excellent oral and written communication skills Must be able/willing to travel #329 #J-18808-Ljbffr