Marketing Operations Manager

Marketing Operations Manager

Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish! The Services Growth Marketing Operations Team plays a key role in enabling on-device communications and automated messaging for Apple's media products and services. The team focuses on the timely delivery, strategy, and execution of emails and in-app messaging sent to millions of users across multiple Apple services, including: Apple TV+, Music, Arcade, Fitness+, App Store, Apple One and iCloud. We are seeking a Marketing Operations Manager.

The Marketing Operations Manager will manage email template development and production support for a high-volume CRM and lifecycle marketing operation. This person will lead a team responsible for building, maintaining, and scaling reusable email templates, supporting campaign execution, improving production reliability, and reducing operational risk across complex marketing programs. The ideal candidate has deep experience in email production, template development, marketing technology, and production support. They should be comfortable leading technical teams, partnering with engineering and marketing stakeholders, managing incidents, improving QA processes, and building scalable operational systems.

Responsibilities

• Lead and manage a team responsible for email template development, campaign production support, and operational issue resolution.
• Own the development and maintenance of modular, scalable, reusable email templates across multiple campaign types, regions, and business needs.
• Partner closely with Marketing, Product, Engineering, QA, Analytics, Privacy, and Operations teams to ensure campaigns launch accurately, reliably, and on time.
• Build and improve production support processes, including intake, triage, escalation, incident response, root-cause analysis, and prevention planning.
• Establish clear SLAs, operating rhythms, dashboards, and reporting mechanisms to improve
• Identify recurring production issues and partner with engineering teams to address systemic platform, workflow, or template problems.
• Coach and develop team members, create clear ownership models, and raise the technical and operational bar for the organization.
• Communicate clearly with senior stakeholders during incidents, escalations, roadmap discussions, and operational reviews.

Minimum Qualifications

• 10+ years of experience in email production, CRM operations, lifecycle marketing, marketing technology, production engineering, or a related field.
• Experience managing email template developers, production operations teams, support engineers, or technical campaign teams.
• Strong understanding of HTML/CSS email development, modular template systems, dynamic content, personalization, localization, and QA processes.
• Experience leading production support, incident management, root-cause analysis, and operational improvement programs.
• Strong cross-functional leadership skills with the ability to influence engineering, marketing, QA, analytics, and business stakeholders.
• Ability to balance execution speed with quality, reliability, risk management, and long-term scalability.
• Strong communication skills, especially in high-pressure production or executive-facing situations.

Preferred Qualifications

• Experience in a large-scale consumer technology, media, subscription, e-commerce, or digital services environment.
• Experience with enterprise CRM platforms, internal campaign tools, ESPs, audience platforms, or marketing automation systems.
• Experience building operational dashboards, issue taxonomy, or campaign health reporting.
• Experience managing distributed teams, vendors, or offshore development partners.

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $185,600 and $279,300, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program. Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant At Apple, we believe accessibility is a fundamental human right. You'll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong. Learn about accessibility in Apple's workplace Learn about reasonable accommodations for job applicants Apple accepts applications to this posting on an ongoing basis.