Marketing Administrative Assistant

Are you an organized, detail-oriented professional with a passion for marketing and event planning? Join our Ford Marketing Team as a Marketing Administrative Assistant and play a key role in executing impactful events, managing vendor relationships, and supporting a variety of marketing initiatives. If you thrive in a fast-paced environment and enjoy collaborating with a dynamic team, we want to hear from you!

What You Will Do

Event Planning & Vendor Coordination

• Plan and execute trade shows, showcase events, and webinars that engage and connect with our audience.
• Manage event logistics, from venue selection and booth design to registration and stakeholder updates.
• Coordinate with vendors, negotiate contracts, and foster strong relationships to ensure seamless event execution.
• Serve as the main point of contact for vendors, ensuring timely deliverables and maintaining high-quality standards.

Marketing & Communication Support

• Track and manage co-op/MDF dollars and joint vendor marketing programs.
• Develop, implement, and evaluate joint marketing initiatives to maximize brand impact.
• Assist in crafting compelling email campaigns, website updates, social media content, and print materials.
• Support webinar coordination, including vendor selection, logistics, and presentation oversight.
• Create engaging PowerPoint presentations and support team communication.

Collaboration & Strategy

• Work closely with internal teams to align marketing efforts with company goals.
• Identify new opportunities to enhance marketing effectiveness and audience engagement.
• Adapt to the evolving marketplace, ensuring marketing strategies stay fresh and impactful.

Qualifications

• Associate degree in Marketing, Communications, Business, or a related field - or equivalent hands-on experience.
• Minimum 1 year of experience in corporate marketing or event planning.
• Demonstrated experience planning and executing trade shows or large-scale corporate events.
• Proficient with Microsoft Teams, Outlook, Excel, and PowerPoint.
• Strong written and verbal communication skills.
• Ability to travel occasionally to company offices or event sites.