Market Development Manager - Fort Lauderdale

Job Description

ABOUT MAC BRANDS

Mac Brands is an emerging beverage platform building at the intersection of two of the most exciting and fastest-growing beverage categories in the industry today: THC beverages and next-generation flavored spirits.

We’re in an exciting stage—early enough to make a real impact, and with enough momentum that the right sales leader can scale our portfolio meaningfully and fast.

Our portfolio includes:

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• MANIBALL: The world’s first Peanut Butter Tequila
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• VDKLYTE: Vodka-based RTD in the rapidly emerging “Ade” category
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• PAMOS, BUDDI and LOLLI: Our three brands that make up the country’s largest hemp-derived THC beverage portfolio.
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As consumer behavior rapidly shifts toward functional beverages, alternative social consumption, and experience-driven drinking occasions, we believe entirely new beverage leaders are being created in real time.

This is not a traditional beverage company opportunity. Mac Brands is building brands in categories that are reshaping how consumers socialize, relax, celebrate, and unwind while combining functional wellness trends, modern beverage innovation, and disruptive flavor experiences into products consumers are increasingly demanding.

THE OPPORTUNITY

We’re looking for a Market Development Manager to help own and drive Mac Brands growth across the Fort Lauderdale market. This position will service the entire Mac Brands portfolio.

This is not a maintenance role; This is a build-the-market role. You’ll be responsible for opening key accounts, developing distributor relationships, and creating repeatable sales systems that scale. If you’ve worked inside a spirits brand and know how to move cases, not just talk strategy, this is your lane. 

WHAT YOU’LL DO

MARKET DEVELOPMENT

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• Lead sales expansion across the Fort Lauderdale market
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• Identify and close high-impact on-premise and off-premise accounts (bars, restaurants, events, liquor retailers, etc)
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• Build a strong local presence through consistent market visits and relationship building
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• Partner closely with distributors (e.g., Southern Glazer’s Wine & Spirits)
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• Drive distributor engagement, incentives, and accountability
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• Ensure Mac Brands are prioritized within distributor portfolios
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ACCOUNT OWNERSHIP

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• Own account onboarding, menu placements, and staff education
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• Develop and execute promotions, tastings, and activations
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• Maintain strong relationships with buyers, bartenders, and decision-makers
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• Sales Strategy & Reporting
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• Track KPIs including depletions, placements, and velocity
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• Identify growth opportunities and gaps within each market
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• Provide regular reporting and insights to leadership
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BRAND BUILDING

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• Act as the face of Mac Brands in the Fort Lauderdale market and the surrounding markets
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• Support events, brand activations, and key partnerships
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• Ensure brand consistency and premium positioning across all touchpoints
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WHO YOU ARE

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• Experience working in the spirits industry
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• Proven track record of opening accounts and driving sales growth
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• Strong relationships within hospitality operators in market
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• Highly self-motivated: you don’t wait for direction, you create momentum
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• Comfortable operating in a fast-moving, early-stage environment
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WHAT SUCCESS LOOKS LIKE

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• Strong account base established in within the first 90–120 days
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• Consistent monthly growth in depletions and placements
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• High distributor engagement and visibility in-market
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• Mac Brands becomes recognized and requested brands in key accounts
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